Daimler rolled off first 2014 Mercedes-Benz S-Class in Germany

Article by Anita Panait, on June 13, 2013

Daimler has rolled its first 2014 Mercedes-Benz S-Class sedan off the assembly line at its manufacturing site in Sindelfingen, Germany. The roll-off was graced by the Mercedes’ new head of production, Andreas Renschler, who took the post in April 2013. Renschler is facing quite a big challenge to implement a large chunk of EUR2 billion ($2.65 billion) in planned cost cuts at Mercedes by the end of 2014.

Daimler is in deep pressure to keep up with rivals BMW and Volkswagen, particularly in China. Renschler is also expected to play a crucial role in getting labor concessions from Mercedes’ German unions.

He vowed to continue the efficiency program started by his predecessor Wolfgang Bernhard while being open to taking a conciliatory approach. He remarked that his plans are not about doing something against the will of the works council or against the management board, noting that the goal of the carmaker’s workforce is to be productive and efficient.

He told reporters that he and the works council have a common interest – which is to make the German sites more efficient. He said that they aim to reduce the average hours needed to build a unit from around 40 to 30 in the medium-term, adding that the new S-class sedan will help in this aspect.

He remarked that when production is fully ramped up, the new S-class sedan will be produce up to 20 percent faster than its predecessor. As purchasing chief, Renschler is tasked to craft a plan to offset EUR6 billion of material costs that include new features such as multimedia displays. He is tasked to gain concessions from both suppliers and workforce to achieve around 60 percent of the EUR2-billion cost cut goal.

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Did you miss the opportunity to get a brand new Dodge Viper? Well, here’s something you don’t want to miss. Dodge has announced a “final call” for orders for its...
by - December 6, 2016
Acura fans and customers rejoice! Sales have begun for the flagship model of Acura’s RLX top-of-the-range sedan – the 2017 Acura RLX Sport Hybrid. Described by Acura as its most...
by - December 6, 2016
Autonomous cars are slowly but surely gaining more appeal among drivers around the world. While a complete self-driving system has yet to be launched, carmakers have been finding ways to...
by - December 6, 2016
BMW has officially ended the production cycle for what is considered as its meanest and fastest sports car – the BMW M4 GTS. Basically a power-up evolution of the BMW...
by - December 6, 2016
Now that Lamborghini is set to bring a “more aggressive” Aventador, it only makes sense that it will be given a name. Seeing how it goes, perhaps we won’t be...
by - December 6, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries