Daimler to invest EUR170mil to build new Mercedes-Benz plant in Brazil

Article by Anita Panait, on October 3, 2013

Brazilian president Dilma Rousseff has jointly signed with Andreas Renschler, Management Board member for Production and Procurement at Mercedes-Benz Cars and Mercedes-Benz Vans, and Philipp Schiemer, chief executive Mercedes-Benz do Brasil & Daimler Latin America, a framework contract that paves way for Daimler to materialize its expansion in the country.

Daimler is investing an initial EUR170 million to build a new assembling plant Iracemápolis near São Paulo, which will produce next-generation C-Class and the GLA for the local market. The first vehicles will roll off the assembly line as early as 2016. Renschler remarked that they consider Brazil as “an important future market.” He said that the new facility “stands exemplarily for the expansion” of their global production network,” allowing them to approach customers even more.

Renschler remarked that they will be localizing the next generation of the C-Class and the GLA as they see “great potential” in the Brazilian premium segment.”

On the other hand, Schiemer said that with local production of cars, Mercedes-Benz is the only company to have offerings in all segments of mobility in Brazil. He said that the proximity of their production footprint in São Paulo and Minas Gerais will enable the carmaker to have a “greater integration” among plants and exchange possibilities for workers. ”

The assembly plant – which is expected to produce up to 20,000 vehicles annually – will create around 1,000 new jobs for the carmaker and around 3,000 new jobs for suppliers.  Mercedes-Benz do Brasil is expected to soon complete the acquisition of land for the future plant premises in Iracemápolis near São Paulo.

If you liked the article, share on:

Comments

Recommended

The Swedish moose test is known to have victimized many in the past, including the Toyota Hilux that massively failed. So knowing that many cars from trusted and leading automakers...
by - June 27, 2017
All-new BMW X3 (G01) just made its debut! The updated model has a familiar design, and slightly increased dimensions compared to its successful predecessors. For more cabin space, the wheelbase...
by - June 27, 2017
Polestar is notably known to be Volvo's internal performance specialists, and around last year Polestar revealed to the public that it will utilize electrification to further advance the power of...
by - June 26, 2017
Earlier this month, Porsche introduced to us the 911 Turbo S Exclusive Series. The car wore a Golden Yellow Metallic paint. The same time it was launched, the company said...
by - June 26, 2017
Last month, the Lamborghini Centenario made its way to the Transformers: The Last Knight premiere where it got the attention of many. Following that event, three Lamborghini Centenario coupes landed...
by - June 26, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries