Denso unveils new Blue Harmony infotainment system! Kia UVO in trouble?

Article by Christian Andrei, on August 27, 2010

Denso Corp.'s system called Blue Harmony will be launched in 2011. Denso spokeswoman Bridgette Gollinger said that the prototypes are being demonstrated to potential customers, which she declined to name.

Denso's system faces competition from Kia Motors America, which will introduce a similar system developed by Hyundai-Kia Automotive Group on the 2011 Kia Sorento compact SUV called UVO.

Other companies designing competing technologies are Visteon Corp. and Delphi Automotive.

The Blue Harmony enables the user to manage drivers music, directions, e-mail, Internet radio, news headlines and other information and entertainment options, through voice commands.

Craig Matichuk, Denso telematics systems engineer, stated last week at the Detroit auto show, that the information is displayed on a touch screen in the center of the instrument panel.

Matichuk had led the development of Blue Harmony at Denso's North American headquarters in suburban Detroit.

What the BlueHarmony system does is allow the user to customize the touch-screen layout and download Denso-developed applications to run services such as Pandora Internet radio, the social networking Web site Facebook and the photo-sharing Web site Flickr.

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