Ferrari opens Pit Stop at Volcano Buono service center

Article by Christian Andrei, on December 18, 2010

The Ferrari brand has recently opened a new store called the Ferrari Pit Stop in a volcano. Located in Nola, at the Volcano Buono service centre, the store is quite close to Mount Vesuvius.

This service centre measures 40 meters in height with a surface of 500,000 square meters. The building has a cone shape that reminds visitors of the Mount Vesuvius.

The new store covers 900 square meters on one floor. The store itself is already a huge treat as it boasts a special design, introducing customers to a world that uses a Ferrari racing design.

Boxes used by the F1 team for Grand Prix trips are used as furniture. Its walls are covered in perforated plates.

The store offers a “Fan Collection” of clothes and accessories for men, women and children, models of Ferrari cars from all ages, as well as hi-tech devices. Customers will surely enjoy the replica pit that is occupied by the Ferrari Virtual Academy racing simulator.

Ferrari describes this store to be a new concept that embraces challenges and triumphs of more than 60 years, “inflaming the passion and the legend of Ferrari.” Fans are also expected to appreciate the mega-screen in the shop, where they can watch the Grands Prix and the team's events live.

Topics: ferrari

If you liked the article, share on:


Login or Create new account to add a comment!


Starting early 2017, the new Audi Q7 will be available with the new 2.0-liter TFSI four-cylinder engine that makes it not only faster but also lighter and more efficient than...
by - October 25, 2016
Soon, Fiat Chrysler’s Dodge brand will be ending the production of the Dodge Viper. So practically, the 2017 Dodge Viper will be the last Viper up for grabs. Gerry Wood...
by - October 25, 2016
Say hello to the fastest accelerating production car in the world: the new 2017 Tesla Model S P100D. Powered by a 100 kWh battery, this new model basically outruns almost...
by - October 25, 2016
Ever heard of the “Lynk & Co” automotive brand? Well, it is highly likely people haven’t. This is practically because this is new brand created by the joint venture between...
by - October 25, 2016
Mitsubishi is now officially part of the Renault-Nissan alliance after Nissan took over the Japanese car company recently. We know a lot has been happening in the car industry, but...
by - October 24, 2016