Ferrari to add 5 stores to its dealer network in China by end of 2013

Article by Christian Andrei, on April 26, 2012

Fiat's subsidiary Ferrari intends to extend its dealer network in China from 10 to 15 stores by the end of 2013. This move is made to meet the demand in the country, which is the biggest market in the world. China is also where the sales of the automaker increased by 66% to 777 units in 2011, according to an Automotive News Europe that cited Ferrari China Chief Edwin Fenech. Including mainland China, Hong Kong and Taiwan, the Greater China was the automaker's second biggest market in 2011 next to the United States.

The company achieved sales of 1,957 vehicles in the U.S. in 2011, an increase of 8% from a year before. Last year, the Fiat subsidiary achieved record sales of 7,195 units, an increase of 9.5% from 2010. Due to import duties, the gas-guzzler tax and the local sales taxes in China, customers in the country pay 130% more for their Ferrari units compared to the Europeans.

This means that a Ferrari costing 200,000 euros in Italy would cost the equivalent of 460,000 euros in Chinese yuan. The duties and taxes led Chinese purchasers to predominately buy V-8 variants of the California roadster and the 458 Italia coupe, Fenech disclosed.

Topics: ferrari, china

If you liked the article, share on:


Login or Create new account to add a comment!


Wondering what the Fantasy Gift in Neiman Marcus’ annual Christmas Book this year could be? If you are generous enough to give others or yourself this special present, then behold...
by - October 24, 2016
It wasn’t too long ago when Maserati took the wraps off what appears to be the most gorgeous concept coupe ever made. The Alfieri coupe premiered at the 2014 Geneva...
by - October 23, 2016
Many have been excited with the impending arrival of the next-generation Jeep Wrangler and the new 2019 Jeep Grand Wagoneer, which is slated to be the brand’s new range-topping model....
by - October 21, 2016
Chevrolet has taken the wraps off its new Chevrolet Colorado ZH2 at the fall meeting of the Association of the United States Army (AUSA). Tagged as the most extreme fuel-cell-powered...
by - October 21, 2016
Honda has unveiled the fifth generation of its hot-selling SUV – the 2017 Honda CR-V. The latest iteration of the CR-V should help it maintain its benchmark status in the...
by - October 21, 2016