Fiat-Chrysler's consolidated car sales increased by 8.2% in the first two months to 616,800 units compared with the results during the same period last year, Fiat disclosed. The strong demand for Chrysler in North America has offset the decline of Fiat in the European region. The Italian vehicle manufacturer, which has a 58.5% share of Chrysler Group, started publishing consolidated results for the two companies for the first time on March 31.
In North America, which is Fiat-Chrysler's biggest market, sales increased by 35.8% to 281,200 units in the first two months, Fiat revealed. This region comprises 45.6% of the automakers' worldwide sales. Meanwhile, sales in the Europe, Middle East and Africa region (EMEA) dropped by 18.7% to 181,800 units. Sales of light commercial automobiles fell 23.9% to 32,100 units, while passenger cars slid 13.8% to 149,700 units.
Car sales in the EU and EFTA countries declined 16.5% to 135,100 units while light commercial automobile sales slid 17.4% to 32,300 units. The EMEA region represents 29.5% of worldwide sales and is the second biggest market of the two automakers. In Latin America, the automakers' third largest market, sales increased by 2.3% to 135,600 units.
Specifically, sales in Argentina rose 9.8% while they plateaued in Brazil. Latin America comprises 22% of the worldwide Fiat-Chrysler sales. In Asia Pacific (APAC), the automakers have the biggest increase in growth. However, the region is still their smallest market in terms of sales volume.
Sales increased by 27.2% to 16,200 units, with sales of 3,800 Fiat-branded models in India and Jeep sales of 6,900 units in China. This region represents 2.6% of overall worldwide sales. Maserati and Ferrari, which are the high-end sports vehicle brands of Fiat, increased worldwide sales in the first two months by a combined 6.7% to 1,900 units.
In January, Fiat-Chrysler CEO Sergio Marchionne predicted that the alliance will achieve sales in the range from 4.1 to 4.4 million units this year, an increase from the 4.0 million sales achieved in 2011. Since September 1, 2011, the Fiat-Chrysler partnership has been operating as a single company.