Fisker Karma arrives at Harrods

Article by Christian Andrei, on January 18, 2012

The Winter Sale of Harrods in Knightsbridge, London, will put the Fisker Karma on display. Those who shop at the popular department store aren’t likely to miss the first luxury electric vehicle in the world as it is shown off in the Brompton Road window display until February 4. Henrik Fisker, co-founder and CEO of Fisker Automotive, said that this is a perfect place for this car as Harrods is “one of the most prestigious retail sites in the world.”

On the first month of each year, this store is visited by hundreds of thousands of people from everywhere in the globe. Fisker said that the company is excited to introduce these customers to the Fisker Karma.

Guy Cheston, Harrods Media Sales Director, said that the company is “delighted” to have teamed up with Fisker Automotive to be the first UK retailer to exhibit the Fisker Karma, which boasts an extended range (EVer) to enable it to provide Uncompromised Responsible Luxury. It has the efficiency of an electric vehicle and the freedom and range of petrol-powered cars.

At the same time, the comfort and performance from a high-end sedan is also offered in the Karma. What would amaze people is that the Karma is one of the most efficient, low-emission vehicles currently available despite its size, performance, and visual appeal.

The Karma is able to accelerate from zero to 60 mph in 6.2 seconds but it only releases 51 g/km CO2, according to the TUV. It has also been given a 112 mpg equivalency rating. By visiting Harrods, you could take a tour of the vehicle and be offered the opportunity to virtually configure your own model. You’re also directed to go to the closest dealership if you want a test drive.

Fisker Automotive philosophy of Sustainable and Accountable Design is evident in the use of reclaimed, reusable and recycled materials in all areas of the Fisker Karma’s interior.

In terms of sustainability of cabin materials, Fisker, with its top-end EcoChic package, is the luxury segment leader. In this package, high-grade textiles and Premium EcoSuede replace leather for the surfaces and trims.

For the mid-range EcoSport model, the leather used comes from an energy-self-sufficient, closed-loop leather manufacturing plant. It is the first of its kind in the world, producing gas and electricity from leather-making by-products.

Hides come only from producers that abide by the Five Freedoms set of principles for humane animal treatment. These manufacturers use environmentally-friendly chrome-free, low-pigmentation processing. They actually out-produce the rest of the industry while using less hides. Each Karma EcoSport has a one-of-a-kind interior texture and appearance.

The optional Diamond Dust paint, composed of 35 to 55 percent recycled flake glass mixture, is also a world first. No volatile organic compounds (VOC) are released in this water-based process. However, in terms of reflectivity, shine and gloss, this premium paint option is an industry leader.

The cabin of the production Fisker Karma, like the original concept car, contains four seats and a sizable centre console from the dashboard to the rear seatback. Fisker’s interior designers were inspired by nature as well as classic sports cars. Internal shapes recall shifting desert dune lines, while glassy and metallic materials add substance and refinement. The intuitive chrome-bezel digital instrumentation design combines classic sports car detailing with the elegance of premium Swiss watches.

Topics: fisker, fisker karma, uk

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