Ford, Chrysler and GM show increase in September 2010 sales

Article by Christian Andrei, on October 3, 2010

Ford Motor Co.’s September sales increased by 40% in the US sales. Meanwhile, Chrysler Group’s sales rose by 61% as the industry appears to be on a rebound from a drop in August. Sales of General Motors Co. climbed by 11% and Subaru advanced 47% from September 2009 levels, when inventories were used up by the US cash for clunkers program.

These results from these carmakers seem to support predictions that September sales will be among the strongest this year. Sales in August had dropped as the industry adjusts to the ending of the clunkers program.

Analyst Jesse Toprak of TrueCar.com said that September is a “solid month, another step in a stable, somewhat painful recovery” but that it still requires a “catalyst” to increase the selling rate past 12 million. Toprak said however, that this may be a “healthier way to recover.”

Bloomberg gathered estimates from nine analysts and determined that September sales were projected to reach a seasonally adjusted annual rate of 11.7 million vehicles.

The boost in Ford's sales is remarkable since it is the company’s highest monthly percentage increase since February's 43% gain.Last month, sales boss Ken Czubay said that September would reflect Ford's 23rd increase in US market share in the last 24 months. In a statement, Czubay said that the “key to [its] success” has been the “relentless cadence” of introducing new vehicles, powertrains and technologies.

The Automotive News Data Center indicated that this would exceed the 9.5 million figure posted in September 2009, the inventory-short month after the US clunkers program was terminated.

It also revealed that this would approach the 11.8 million rate posted in May, which is still the year's best month to date. The rise in September sales had boosted GM sales through nine months to 6% above year-earlier levels. This was the eighth monthly gain for GM so far this year, after a 25% August decrease. [via autonews - sub. required

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