What Ford’s 2013 F-Series Super Duty offers is a truck that’s tough and capable but also comes with features that make driving a pleasant experience. For the first time ever, a Platinum series model will be offered. Ford is also offering the addition of SYNC® with MyFord Touch. The F-Series Super Duty Platinum builds on the success of the F-150 Platinum light-duty series that made its debut in 2009.
However, customers will also get the best truck luxury amenities. In 1999, Ford pioneered the high-end luxury truck segment when it presented the special-edition 2000 Harley-Davidson F-150. The first King Ranch Super Duty arrived in 2003 and then the 2004 Harley-Davidson Super Duty came after. What Ford has in its current lineup now are several high-end Lariat and King Ranch Super Duty models.
It believes that this new Platinum will fill the rising luxury requirements of its customers and dealers. It is offered just in the Super Duty crew cab and could be ordered as an F-250, F-350 or F-450 pickup and with the Ford-designed and Ford-built 6.7-liter Power Stroke® diesel engine or the 6.2-liter V8 gas engine. The Platinum series has a grille that comes with a satin chrome surround enhanced by perforated mesh inside. This grille is highlighted by chrome tow hooks and a monochromatic bumper. Chrome is used heavily on the Super Duty Platinum exterior, including the door handles, mirror caps, running boards and exhaust tip.
The “Platinum” name in chrome letters is used on the boxside on both sides of the truck. Its tailgate is trimmed with a satin chrome appliqué, the same as the one applied on the F-150 Platinum. Making it more stunning are 21-inch polished-aluminum wheels with painted black inserts. Its interior has unique wood grain appliqués that raise its luxury level. Its steering wheel is heated and covered with leather and comes with genuine wood accents.
Premium wood grain is used to cover the instrument panel, center stack and door trims. There is a new storage area found on top of the dash that consists of two USB ports, SD card slot, audio-video connections, and a 12-volt charging port that could be used for cell phones and other digital devices.
Truck customers today no longer compromise on efficiency, capability, and refinement, unlike before, when a truck was generally a little more than just a spartan work vehicle. Enter Ford’s 2013 F-Series Super Duty, which eliminates any trace of compromise.
Now, capable heavy-duty trucks are equipped with award-winning voice-controlled connectivity in their cabs, thanks to Ford SYNC. With Standard Ford SYNC, Super Duty drivers can now connect mobile phones or media players – as long as they are compatible – via Bluetooth or USB so they can make calls as well as play back music with the use of voice control. Moreover, they will get access to no-charge lifetime features like 911 Assist and Vehicle Health Report, as well as to SYNC Services such as business search, traffic alerts, and more, all while they keep their hands planted on the wheel and their eyes focused on the road.
The new F-Series Super Duty is built on SYNC with MyFord Touch, a feature that is available for the very first time. It provides a new eight-inch, high-resolution touch-screen display that gives drivers easy and convenient access to their phones, as well as access to entertainment, navigation, and climate control features, together with an impressively expanded voice control vocabulary. Additionally, this 8-inch display screen provides drivers a large and clear view of the truck’s behind when in reverse, thus helping them maneuver in limited spaces or line up traditional trailers with their truck's hitch.
MyFord Touch is unique to Ford F-Series models. Designers have optimized the screen’s physical interface in order to accommodate truck drivers or users who may be wearing gloves. The screen gives them easy access to audio presets and climate controls on the center stack.