Ford introduces the revamped F-150 King Ranch

Article by Christian A., on October 1, 2012

Ford Motor Co. has joined in the celebrations at the 2012 Texas State Fair, displaying its pickup trucks alongside other American traditions like country music. Ford showcased its 2013 F-150 pickup, which include the revamped 2013 F-150 King Ranch edition. Luxo-trucks with Western themes are fairly common but what makes Ford’s King Ranch so significant is that it was the first to arrive in the market in 2011.

Ford’s premium occidental pickup is linked to a Texas institution -- the King Ranch -- located just south of Corpus Christi. It eventually came up with its own saddle shop and range of leather/consumer goods. The 2013 King Ranch models get a modified three-bar grille insert to distinguish this trim line from Ford’s series of other premium F-150s such as the Platinum and the new-for-2013 Limited. Ford also has an optional package that applies chrome to door handle pulls, step bars, grille surround, tow hooks, mirror caps, exhaust tip, and the unique six-spoke, 20-inch wheels.

Since 2001, a two-tone paint scheme has been standard but a monochromatic option is also available. The interior appointments follow in the path of Ford’s previpis King Ranch products. The trim used in all seats is of King Ranch’s signature Chaparral-colored leather, which contrasts with either the adobe or charcoal-hued interior panels.

King Ranch logos are seen on the front seat backs while the center console lid carries the ranch’s W-shaped brand marking. The 2013 F-150 King Ranch models are offered just in crew cab form but buyers can choose between 5.5-and 6.5-foot beds, together with 4×2 and 4×4 configurations.

The King Ranch models get Ford’s 5.0-liter V-8 as standard equipment but the twin-turbocharged EcoBoost 3.5-liter V-6 is available. A 4×2, 5.0-liter 2013 King Ranch is priced from $44,510, including destination fees. There’s one engine not offered on the King Ranch: the 302-hp, 3.7-liter DOHC V-6. However, it’s also being showcased at the Texas State Fair, which starts on September 28 and ends on October 21.

Similar to what happened in 2011 and 2012 models, the 3.7-liter remains the base F-150 engine in many trim levels. However, it could now tow as heavy as 6700 pounds, beating V-6 competitors from Dodge, Chevrolet, GMC, and Toyota, as well as the 2012 F-150. In 2011, an F-150 powered by the 3.7-liter V-6 could tow up to 6100 pounds, assuming it was a 4×2, regular-cab, long-box model with a 3.73:1 rear axle ratio.

Ford F-150 is one of the best-selling pickups in America, and with the introduction of its newest model, Ford Motor Company celebrates with future agriculture professionals and leaders.

According to Ford President of The Americas Mark Fields, Ford acknowledges its hardworking customers by producing industry-leading trucks that aid them with their jobs. The 2013 F-150 is Ford’s way of committing into helping F-Series owners to become more productive by improving and introducing new features and capabilities.

The 2013 Ford F-150 features a new front-end design as well as advanced technologies including the MyFord Touch with voice-activated driver controls and high-intensity discharge (HID) headlamps.

According to Doug Scott, Ford Truck group marketing manager and FFA sponsor board member, farm families constitute most of the F-Series truck owners. With its rugged capability and reliability, these trucks are both a means of transportation and livelihood for these families. Ford pickups, just like the FFA, play an important role in the agricultural tradition; that is why the American automaker is thrilled to introduce the new F-150 models with this community.

2013 F-Series continues with the legacy of being the most fuel-efficient and capable light-duty pickup out in the market. It features an updated design and advanced technologies, and introduces a new Limited luxury model. A powerful 6.2-liter EcoBoost engine, electronic-locking rear axle and Hill Descent Control are also available for the new F-150.

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