Ford unveiled the all-new Ka Concept, a vehicle which previews company’s entry in the sub-B compact segment. The new concept car could be launched in 2014 and promises class-leading fuel economy, a roomy interior for five persons, best-in-class air conditioning as well as many features that are normally reserved for more expensive models.
Moreover, a central docking station for mobile devices and Ford SYNC is also found. After the EcoSport, the Ka Concept is the second vehicle developed by Ford Brazil. The new vehicle represents a critical entry in emerging markets such as South America and South Asia.
In terms of design, we find the well-known trapezoidal front grille and detailed surface lines, as well as curved lines moving from the front of the vehicle to the rear create a sense of movement. “Ford has a long history in Brazil, bringing development, jobs and growth to the region,” said Bill Ford. “As an integral part of our global growth strategy, we are committed to bringing world-class products to Brazil and to helping the region create global vehicles for the rest of the world.”