Ford might kill of the Ka city car

Article by Christian A., on June 6, 2013

Although small city cars are popular it appears that the Ford Ka has an uncertain future, according to a Ford senior marketing executive. Despite the fact that Ford Ka sales continue to go down, the American manufacturer is not advertising the small car, which is considered a stand-alone vehicle. Back in 2012, Ford sold 59,112 units, while sales through April are down 27 percent to 18,824 units.

For those folks who don’t know, the Ford Ka was launched in 2008 as a replacement for the first-generation Ka, and it is based on the Fiat 500. Moreover, the Ford Ka is built at Fiat's factory in Tychy, Poland, which recently rolled off the 1 millionth Fiat 500. Ford of Europe design head Martin Smith told Autocar that the Ka produces absolutely no profit.

Moreover, the small car doesn’t fit into the company's global One Ford strategy due to the fact that it won’t pass a crash test in the United States as it was designed to suit European tastes. Despite this, no facelifts are planned. Elena Cortesi, Ford of Europe's director of social media, believes that Ka sales are still healthy.

Topics: ford, ford ka, city car

If you liked the article, share on:

Pin It

Comments

Recommended

Top Gear has revealed that for its “Stars in a Reasonably Fast Car” segment, it will now be using a slightly enhanced Toyota GT86, which in the U.S. market is...
by - March 24, 2017
Porsche is laying aside any plans of pushing another hybrid hypercar into their line-up -- at least not at this time. Oliver Blume, Porsche Global Chief confirmed in a recent...
by - March 24, 2017
Since 1993, Lexus has produced 4 generations of the Lexus GS, with the GS F amongst its newest member of the family. Unfortunately, rumors are also heating up that the...
by - March 24, 2017
In a leaked image following a presentation held in China, we learned that Czech automobile manufacturer Skoda will soon unveil 2 more new SUVs in China, resulting in a four-model...
by - March 24, 2017
McLaren is said to be designing the next generation of Sports Series, which could include a V6 hybrid among its powertrain options. It was earlier reported that the British automaker...
by - March 24, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries