Ford overtakes Toyota as 5th largest foreign carmaker in China

Article by Anita Panait, on January 8, 2014

Ford Motor Co. posted a 49-percent surge in sales China in 2013 to 935,813 units. This allowed Ford to overtake Toyota Motor Corp. as the fifth-largest foreign carmaker in China. Toyota, on the other hand, sold 917,500 vehicles in China for a 9.2 percent rise. This marks the first time that Ford outsold Toyota in China.

The carmaker is also catching up with General Motors Co. and Volkswagen AG despite starting late in the country. Helping Ford outpace any major rival carmaker in China is the strong demand for the Ford Focus. Ford also benefited from the popularity of new locally built models like Kuga and EcoSport SUVs and the Fusion, which is known as Mondeo in China.

The US carmaker is also spending around $4.9 billion to double its manufacturing capacity in the country. "Ford was a latecomer, but they've really made an effort to diversify their portfolio," Klaus Paur, global head of automotive coverage at market researcher Ipsos, told Bloomberg.

He noted that for this year, Ford will solidify its position since it likely has a “good strategy and good portfolio." In the first 11 months of 2013, Volkswagen outsold all other foreign carmakers in China. Behind VW were General Motors, Nissan Motor Co. and Hyundai Motor Co., according to figures reported by the carmakers. GM had been leading sales among foreign carmakers in China for eight straight years.

Toyota managed to post a rebound in sales after customer backlash in 2012, thereby logging record figures in 2013. To win back customers in China, Toyota brought in new versions of the Vios, Yaris L and Reiz compact cars and the RAV4 crossover. Honda, meanwhile, logged a 26-percent surge in sales to a record 756,882 vehicles in 2013.

Topics: ford, toyota, china, sales

If you liked the article, share on:

Comments

Recommended

Without a doubt, the SUV segment is getting increasingly more saturated. This month alone, we were greeted with city-oriented SUVs from the Kia Stonic to the Hyundai Kona, and now...
by - June 27, 2017
The Swedish moose test is known to have victimized many in the past, including the Toyota Hilux that massively failed. So knowing that many cars from trusted and leading automakers...
by - June 27, 2017
All-new BMW X3 (G01) just made its debut! The updated model has a familiar design, and slightly increased dimensions compared to its successful predecessors. For more cabin space, the wheelbase...
by - June 27, 2017
Polestar is notably known to be Volvo's internal performance specialists, and around last year Polestar revealed to the public that it will utilize electrification to further advance the power of...
by - June 26, 2017
Earlier this month, Porsche introduced to us the 911 Turbo S Exclusive Series. The car wore a Golden Yellow Metallic paint. The same time it was launched, the company said...
by - June 26, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries