Ford plans to deliver vehicles that are fuel-efficient, fun to drive and safe

Article by Christian Andrei, on August 22, 2012

Ford Motor Co. will be releasing the redesigned versions of the Fusion and Escape to the U.S. market later this year. These are the No. 2 and No. 3 top-selling models of Ford, falling behind the F-series pickup. Ford follows a simple philosophy when it comes to sales. CEO Alan Mulally has led the automaker to produce vehicles that are safe and enjoyable as well as have the most advanced technology and a high fuel economy.

Amid the recovery of Toyota and Honda, the market share of Ford has narrowed slightly. However, Mulally’s strategy is expected to prove that the moves to reinvent the company are worth the risks. The Fusion and Escape exemplify the idea that sophisticated features won’t only be available in luxury vehicles.

They will have features like active park assist, adaptive cruise control and blind-spot warnings. Ford experienced some difficulties with its MyFord Touch interactive infotainment system, which resulted to drops in quality surveys. However, Ford intends to continue with its technology push. On the other hand, the Lincoln luxury brand will attempt to differentiate itself from the Ford brand with its own series of technologies and styling.

Topics: ford

If you liked the article, share on:


Login or Create new account to add a comment!


More than three decades ago, the DeLorean DMC-12 was produced by the DeLorean Motor Company. However, production was stopped due to issues within the company. The car itself was decent...
by - October 27, 2016
Tesla is making sure that all models under production will receive the necessary advanced hardware that will allow them to be autonomously driven. The fitment of these advanced hardware to...
by - October 27, 2016
Wondering how fast the 2017 Chevrolet Camaro ZL1 in actual driving? To provide customers a good idea on how fast the 2017 Camaro ZL1 could really get, Chevrolet recently had...
by - October 27, 2016
So, it is official! The new Honda Clarity FCV has the longest verified range of any zero-emissions vehicle currently on the road in the United States. One of the main...
by - October 27, 2016
Many have been anticipating Mercedes-Benz Vans’ newest luxury pickup truck, the X-Class. While Mercedes-Benz has yet to reveal the official production version of the X-Class, it was kind enough to...
by - October 27, 2016