Ford says dealers can boost service revenue by refilling urea

Article by Christian Andrei, on August 29, 2010

Refilling the urea in Ford Motor Co.'s 2011 Super Duty diesel pickup will result to a drop in harmful emissions and a boost in dealers service revenue. It depends on the pickup model but usually, urea is stored onboard in a 5- or 6-gallon tank. Ford recommends that the owner refill the tank every 7,500 miles, coinciding with an oil change.

The urea filler neck is actually right beside the diesel neck. Ron Romano, Ford's service lubricant technical expert, said that Ford dealers will sell urea in 1- or 2.5-gallon sizes.

Romano said that Ford's dealers would charge customers $7 a gallon, which is likely to entice customers from other brands.

Mercedes-Benz dealerships charge $9 for a half-gallon bottle while in some states, it costs $16.38. Ford has designed a bottle with a nozzle that fits into the neck to prevent spillage.

Urea, which is also known as diesel exhaust fluid, is injected into the exhaust system. It reduces emissions of oxides of nitrogen, leading to smog, which is a recognized trigger for asthma and other health problems.

Ford is the first Detroit automaker to use urea injection. Aside from Ford dealerships, urea is also offered at truck stops and auto parts stores.

Romano said that service technicians can fill the urea tank from a bulk drum that costs a dealer about $1,500. He explains that how much a dealer charges for that service depends partly on the technician's rate.

Topics: ford, dealer

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Nissan has announced the pricing for its new commercial pickup line. So for those who have been waiting for Nissan’s official price list (plus a little more info), read on… ...
by - December 5, 2016
Sorry folks, the AMG-fied Mercedes-Benz X-Class will remain in the fantasy world. According to some news, the AMG big boss has finally spoken up about why an AMG X-Class is...
by - December 5, 2016
In Japan, Toyota stays in the limelight by always cooking up something new for its famous 86 sports car. A colour orange Toyota 86 performance edition is one that’s hard...
by - December 4, 2016
Back in 2009, Nissan first introduced the Nissan Leaf, the company’s first all-electric vehicle. LEAF stands for Leading Environmentally-friendly Affordable Family car and this particular EV has been considered as...
by - December 3, 2016
In the minivan segment, the 2017 Chrysler Pacifica is already impressive in terms of fuel economy figures – as rated by the United States Environmental Protection Agency. In fact, the...
by - December 2, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries