Ford to build a $450 million passenger vehicle assembly plant in Thailand

Article by Christian A., on August 29, 2010

To take advantage of the rapidly growing Asian markets, Ford Motor Co. has plans to construct a $450 million passenger vehicle assembly plant in Thailand by 2012.

In a statement, Ford said that this factory, which will be located in the city of Rayong, will be able to produce 150,000 vehicles annually. Up to 85% of the vehicles that roll out of this factory will be exported outside of Thailand.

The initial product is slated to be the next-generation Ford Focus. Joe Hinrichs, who heads Ford Asia Pacific and Africa, said that this investment underscores [the company's] long-term commitment to Thailand, and its role as a global production and export hub. 

This plant in Rayong will actually be the second plant that Ford has built in Thailand.

The first one is located only three miles away and is jointly operated with Mazda Motor Corp. The first factory produces the Mazda2 small car, the Ford Everest SUV, and the Mazda BT-50 and Ford Ranger pickups.

The venture, which is dubbed as the Auto Alliance in Thailand, can produce 220,000 units annually. In comparison, Ford's beachheads in Europe and Latin America are bigger. Hinrichs said that Ford expects to derive much profit from Asia.

Topics: ford, factory, thailand

If you liked the article, share on:

Pin It

Comments

Recommended

Lamborghini has officially offered clear proof that the Huracán Performante was able to set a new record at the Nürburgring Nordschleife with a time of 6:52.01 It was in early...
by - March 25, 2017
Top Gear has revealed that for its “Stars in a Reasonably Fast Car” segment, it will now be using a slightly enhanced Toyota GT86, which in the U.S. market is...
by - March 24, 2017
Porsche is laying aside any plans of pushing another hybrid hypercar into their line-up -- at least not at this time. Oliver Blume, Porsche Global Chief confirmed in a recent...
by - March 24, 2017
Since 1993, Lexus has produced 4 generations of the Lexus GS, with the GS F amongst its newest member of the family. Unfortunately, rumors are also heating up that the...
by - March 24, 2017
In a leaked image following a presentation held in China, we learned that Czech automobile manufacturer Skoda will soon unveil 2 more new SUVs in China, resulting in a four-model...
by - March 24, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries