Ford’s August sales fell 11 percent to 157,327 vehicles

Article by Christian Andrei, on September 2, 2010

For the fourth quarter of this year, Ford Motor Co.’s production in North America will remain at the same level as the third-quarter of this year and slightly below the last quarter of 2009 as the economy’s recovery has been modest and consumer spending has been uninspiring.

Emily Kolinksi Morris, Ford's senior US economist, said that “elevated savings rates are dampening spending.” She also noted that buyers are replacing cars on an as-needed basis.

She described the rate of recovery to be moderate but “not a collapse.” For the third and fourth quarters of 2010, Ford intends to build 570,000 vehicles.

In comparison, Ford made 574,000 vehicles in the fourth quarter of 2009. George Pipas, Ford's US sales analyst, said that production is being kept steady – something that’s consistent with the industry’s sales pattern during the last six months.

For the month of August, sales dropped by 11% to 157,327 vehicles compared to the previous year, when sales were boosted by the government's cash-for-clunkers program. It should be noted that the latest sales figures do not include Volvo, which was acquired by Geely.

US sales rose by 18% this year to 1.28 million units, indicating the strong demand for newer models such as the Ford Taurus and Fiesta as well as trucks, which have risen by 27% year-to-date.

Pipas also commented that when compared to other brands that benefited from the clunker program, Ford was the only brand last month that recorded a “retail market share gain on top of last year's performance.”

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

The bidding war for one of the only 20 examples -- 21 actually, but the 00 version went to a museum -- of the classically beautiful Lamborghini Reventon built and...
by - January 18, 2017
Bentley once again confirmed its plans to push PHEV into their future lineups. As a matter of fact, the Bentayga SUV will be the first to have the plugin hybrid...
by - January 18, 2017
Each time that Mini launches a new generation of the Countryman crossover, a John Cooper Works performance version is always expected to follow. When Mini unveiled the next-gen 2017 Mini...
by - January 18, 2017
Ford Mustang customers won’t be able to specify the V6 powerplant for the latest iteration of the carmaker’s pony car. This comes as the new 2018 Ford Mustang is saying...
by - January 18, 2017
The man sitting at the top of the performance division of Mercedes-Benz – Tobias Moers – cryptically indicated that the Mercedes-AMG GT4 could be really coming. Moers, chief executive of...
by - January 18, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries