Four-cylinder Buick Lacrosse coming in first quarter of 2010! Priced at $26,995!

Article by Christian Andrei, on December 1, 2009

Buick announced that it had priced its latest LaCrosse CX model. This statement was given by product marketing director for Buick, Craig Bierley. At the heart of the LaCrosse CX is the 4-cylinder direct injected Ecotec 2.4L engine.

Now more fuel-efficient, the Ecotec 2.4L remains the third choice for the luxury 2010 Buick LaCrosse sedan. It is supported with the six-speed automatic transmission that when combined with the powertrain has a fuel economy rating of 30 mpg for highway and 20 mpg for city.

Truly the LaCrosse is the most fuel efficient for its class. With this announcement, the Ecotec 2.4L is now officially part of the 2010 first quarter lineup for the LaCrosse CX. The direct injection technology allows the engine to give a power output of 182 horsepower or 136 kW with a maximum torque of 172 lb.-ft. or around 233 Nm.

Bierley shares that while customers are already drawn to the amazing design and plush interior, the fuel-conscious among them now have an additional reason to go for the Ecotec 2.4L which is not available in other brands.

The company in fact expects that an estimated 25% of customers are likely to go for the Ecotec 2.4L model. The technology utilized by the engine injects fuel straight to the combustion chamber allowing for a much higher compression ratio resulting in higher efficiency and increased horsepower.

Thus, more power is generated but the fuel and emissions remain low. The direct injection can even reduce the emissions generated by a cold-start by as much as 25%. Due to the tuning done by engineers on the Ecotec 2.4L, it is also able to give higher torque even at low rpm in order to build to a 4,900 rpm peak.

What this means is that the LaCrosse CX is the best car to use in any driving condition. All the engines in Buick’s LaCrosse lineup have the direct injection which is paired with the six-speed automatic transmission.

In addition to the Ecotec 2.4L, Buick is also offering the 3.0L V-6 and the more powerful and larger-displacement 3.6L V-6. The Ecotec 2.4L is priced at $26,995, which already includes a destination charge of $750.

Buick discloses that sales for the LaCrosse have been up 238% compared to the same period last year when the previous model was winding down its sales. November retail sales for the Buick increased by 14.8% while sales to individual customers also increased 33%.

Press Release

LaCrosse Four-Cylinder Engine Offered In 2010 Q1

DETROIT (December 18, 2009) - Buick will offer its LaCrosse CX model with a new fuel-efficient, direct injected Ecotec 2.4L four-cylinder engine priced at $26,995. The 4-cylinder is the third engine choice in the all new 2010 Buick LaCrosse luxury sedan. Backed by a fuel-saving six-speed automatic transmission, the new powertrain combination is expected to deliver fuel economy of 30 mpg highway and 20 mpg city*– making LaCrosse one of the most fuel-efficient cars in its segment.

"We're pleased to announce a competitive price for this new engine," says Craig Bierley, Buick's product marketing director. "New customers have been attracted to the LaCrosse by its sculpted design and luxurious interior, and now the new 4-cylinder engine gives fuel-conscious customers a new choice not even offered by our competitors."

The Ecotec 2.4L four-cylinder joins the lineup in the first quarter of 2010 as the standard engine in the LaCrosse CX. Direct injection technology helps it deliver 182 horsepower (136 kW) and 172 lb-ft. of torque (233 Nm). Buick expects about 25 percent of customers will opt for 2.4L-equipped models.

The 2.4L's injection of fuel directly into the combustion chamber enables a higher compression ratio to increase efficiency and horsepower. That means more power is made with less fuel and lower emissions. In fact, cold-start emissions are reduced by up to 25 percent with direct injection. Engineers tuned the Ecotec 2.4L engine to deliver greater torque at lower rpm and build it smoothly toward its peak at 4,900 rpm, giving the Buick LaCrosse excellent performance in all driving conditions.

Every engine in the LaCrosse lineup is direct injected and matched with a fuel-saving six speed automatic transmission. Along with the Ecotec 2.4L, a new, direct injected 3.0L V-6 is offered and a larger-displacement, more powerful 3.6L V-6 is standard on the LaCrosse CXS model.

LaCrosse sales are up 238 percent compared with a year ago when sales of the previous model were winding down. Buick sales in November rose 14.8 percent with retail sales – those sold to individual customers – up 33 percent compared with the same month a year ago.

"We are working hard for each sale," Bierley says. "And we expect the new 4-cylinder LaCrosse to help us continue to build Buick's momentum."

*EPA certification pending.

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