Global sales of Chrysler up 17 percent due to Asian demand

Article by Christian Andrei, on February 18, 2011

The global sales of Chrysler Group LLC in January 2011 increased by 17% compared to the previous year. Its deliveries increased to 101,466 vehicles. Meanwhile, sales outside of the U.S., Canada and Mexico climbed 1.3% to 11,610, according to Ralph Kisiel, a Chrysler spokesman.

CEO Sergio Marchionne predicts that Chrysler’s sales will reach 2 million vehicles this year, 9.1% lower than what was cited in the turnaround plan it released after emerging from bankruptcy in 2009.

Chrysler is working to increase international sales and become profitable as it prepares for an initial public offering in the second half of the year.

Kisiel said that sales in the Asia-Pacific region increased by 55% to 4,612, and deliveries in Western and Central Europe fell 30% to 2,377. Chrysler previously reported U.S. sales to increase by 23% to 70,118 in January.

In an interview in Chicago last week, Mike Manley, head of Chrysler’s international organization, said that 2011 will be “a year of growth.”

Manley said that in the first half of the year, the European market will be “very, very tough” but sales may improve with the arrival of the redesigned Jeep Grand Cherokee with a new diesel package.

Manley also added that the refreshed Jeep Compass small sport-utility vehicle is expected to boost Chrysler’s international sales in markets that prefer smaller SUVs. [via autonews - sub. required]

Topics: chrysler, sales

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