GM fired Chase Hawkins as Cadillac US sales chief for violating company policy

Article by Anita Panait, on July 22, 2013

General Motors has terminated the services of Cadillac’s sales boss Chase Hawkins for the United States for violating company policy. GM spokesman David Caldwell told Automotive News that Hawkins “has left effective immediately due to violation of policy,” adding that a replacement would be named “fairly soon.”

GM appointed the 44-year-old Hawkins as U.S. vice president of Cadillac sales and service in June 2012 as part of a shuffle of its sales executives in the US.  Hawkins most recently reported to Bob Ferguson, Cadillac’s global vice president. Hawkins told Automotive News in a brief phone interview that the matter was “more of a personal issue than a company violation.”

Hawkins’ termination at GM comes amid an increase in Cadillac’s sales in the US. The brand posted a 33-percent jump in sales in the first six months of 2013. Earlier this year, Hawkins and other Cadillac executives set a 2013 growth target of 35 percent in retail sales for dealers.  He had been with GM since 1996, and had held including sales and marketing positions in the Middle East, South Africa and Mexico.

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