GM is offering GoGoLink phone-based navigation app for just $50

Article by Anita Panait, on March 31, 2012

General Motors is planning to offer a navigation application dubbed GogoLink, which streams through an iPhone or Android gadget and displays the system on the vehicle's seven-inch MyLink infotainment screen. For an additional price of $50, the GogoLink offer a navigation system that runs through the vehicle's infotainment system, making it an industry first. 

This industry first could also spell the end for pricey navigation systems that are available for thousands of dollars. Drivers have been shunning pricey navigation systems, since they could get the same results from their smartphones or iPhones with GPS systems that cost only hundreds of bucks. 

However, there is a downside with using a navigation system on a smartphone or iPhone – the driver would view the information on the gadget’s small screen. The iPhone only offers a 3.5 inch screen and other phone models offer a screen size just a bit larger.

Looking on the phone’s small screen diverts attention from the road more, and it’s tiring. It will make the driver wish that he should have bought the pricey navigation system. Drivers used to have two options, a pricey navigation system with a large screen, or a cheaper GPS system displayed on a phone’s small screen. But now, they have another option.

With the GogoLink, a driver could get navigation app as good as pricey navigation systems that offer the same result, but only for a measly $50 – which is cheaper than some GPS system for iPhone and smartphones!

Tech-savvy and budget-conscious buyers could now get the $50 navigation app as optional package for the 2013 Chevrolet Sonic and new Chevrolet Spark minicar, which will be rolled out this summer. The MyLink infortainment system will only be available on higher trim levels. GM estimates that 90 percent of the buyers of the Sonic or Spark have iPhones and smartphones, according to Sara LeBlanc, GM's global infotainment manager.

Topics: gm, technology

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