GM is seen to name Alan Batey as global chief for Chevrolet

Article by Anita Panait, on June 25, 2013

General Motors is expected to appoint Alan Batey as the global boss for Chevrolet, a person privy with the carmaker's plan told Automotive News. Batey, who is currently GM's sales chief in the US, is expected to be named to the new post, which will be officially dubbed as Vice President for Global Chevrolet, this week.

The plan to appoint Batey to the new post was reported Sunday by The Wall Street Journal on its Web site. GM chief executive Dan Akerson has been indicating for months of his plans to appoint a global leader for Chevrolet in order to create clear accountability for the brand's growth in 140 markets around the world.

Akerson made a similar move in 2012 when he appointed Bob Ferguson as Vice President for Global Cadillac. With Akerson naming Cadillac and Chevrolet as GM's two "global brands, it only follows that a similar appointment would be made for Chevy.

Batey has been vice president of U.S. sales and service since June 2012. He also has been the carmaker's interim global chief marketing officer since July 2012, after the controversial exit of former marketing boss Joel Ewanick.  Prior to his current post, Batey had held a number of sales and marketing positions for GM, including senior management posts in Korea, the Middle East and in some nations in Europe.

He was transferred to the US in 2010 after he was named as chief of US sales and service for Chevrolet. Akerson's latest move would come as GM rolls out 13 new or redesigned Chevrolet vehicles in the US this year and 12 more in international markets. GM launched the 2014 Impala sedan in April and 2014 Silverado pickup this month. GM is expected to introduce the 2014 Corvette Stingray in September 2013. [source: automotive news - sub. required]

Topics: gm, chevrolet

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Just recently, it was speculated that a new Porsche Cayman GT4 RS is coming. There is no official confirmation yet from the German sports car maker, but the arrival of...
by - February 18, 2017
Will there be a BMW M4 CS? Apparently, there is a Club Sport version of the BMWM4 after it was sighted in California doing a shoot for a new commercial...
by - February 18, 2017
Having a 400 hp and 470 lb-ft of torque is a tremendous advantage. Yet Ford hasn’t formally announced the numbers regarding its latest Ford Expedition. The current SUV as we...
by - February 17, 2017
Aston Martin and Red Bull’s AM-RB 001 hypercar project is moving along quickly. This time, the project partners have already commissioned a number of technical partners that would help in...
by - February 17, 2017
This is what happens when a guy thinks fast forward into the future. Never mind if autonomous driving is just lurking around the corner. Volkswagen, Chevrolet, Audi and Ford are...
by - February 17, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries