GM sales up by 8% in December 2010 due to new models, demand for crossovers

Article by Christian Andrei, on January 4, 2011

General Motors Co.’s sales increased by 8% in December 2010, boosted by the arrival of new models as well as the high demand for crossovers. December marked the fourth straight month that sales rose for GM after its August sales fell by 25%. In comparison, August 2009 sales benefited largely from the government's cash-for- clunkers program.

GM’s sales in the U.S. rose by 7% for the entire year of 2010. Demand was up last month for all four of GM's surviving U.S. brands, with sales going up by 40% at Buick, 13% at Cadillac, 9% at Chevrolet and 35% at GMC.

Sales for GM's four brands climbed 21% to 2.2 million units, while retail sales increased by 16% during the year. In 2010, GM's four brands sold 118,435 more vehicles than sales of its eight brands in 2009. However, GM’s sales performance continues to plummet with the discontinuation of Pontiac, Saturn, and Hummer.

Saab’s sales are also no longer included in GM's results. GM asserted that its December sales reflect a planned reduction in fleet sales to rental operators.

Fleet sales stood for 17% of GM's overall sales last month. GM said it sold 567,458 crossovers in the U.S. last year, exceeding the figures reported by all other automakers.

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