GM will bring more than 25 vehicles at the Auto Shanghai 2011

Article by Christian Andrei, on April 11, 2011

At Auto Shanghai 2011, more than 25 production and concept vehicles will be viewed at the booth of General Motors and its joint ventures. Kevin Wale, President and Managing Director of the GM China Group, said that GM will be presenting a variety of new products, fitted with the latest technology and featuring “compelling designs.” He said that GM wants to give the Chinese audience an idea of where GM is headed.

In presenting a range of Buick, Chevrolet and Cadillac models, Shanghai GM will use the theme of “Creative Leadership and a Green Future.”

On the day that the Shanghai show opens, the new Chevrolet Malibu will also make its world debut on the Chevrolet Facebook page.

The Buick Envision SUV concept vehicle will make its global premiere at the Shanghai show too. The vehicles that will make their China debut include the Cadillac CTS Coupe and the Chevrolet Captiva SUV.

SAIC-GM-Wuling, one of GM’s ventures, will be introducing the first model from the new Baojun passenger vehicle brand.

The Baojun 630 will provide the public with a preview of what to expect from the company known for its Wuling mini-commercial vehicles. GM’s light duty truck joint venture, FAW-GM, will also show off a new pickup that was developed and built locally. The show opens on April 21.

Chevrolet revealed that the brand will be joining China’s market for the midsize segment with the all-new Malibu. It can compete with a number of high-end sedans from its rivals, considering that it has what many customers want. From the style to the content, the different features, dynamic capabilities, craftsmanship, and fuel efficiency. The local manufacturer for the Malibu will be Shanghai GM and it is expected to start sales later in the year across China.

There are two models from Chevrolet that will be unveiled in China during the auto show and one of this is the Camaro which is well-known across this country as Bumblebee due to the Transformers film franchise. The model to be released in China will be the fifth generation of this all-American sports car which delivers a mix of design, technology, and performance. The Camaro will begin sales in China this year.

To show the pedigree of the Camaro, GM will be bringing to the show the first-generation vintage 1967 Camaro. The second model that will be debuting as well in China is the brand’s new Captiva SUV. With a mix of comfortable handling and masculine power, it will enter the market in China by late 2011 and the brand expects that it will join the medium-end and high-end SUV class.

These models will not be the only ones displayed during the show as there will also be a host of other products from Chevrolet that are already available in China. These include the Cruze lower-medium sedan, Epica intermediate sedan, Spark mini-car, and Sail small sedan.

Press Release

GM Introduces Compelling Designs and Great New Products at Auto Shanghai 2011

General Motors and its joint ventures in China are showcasing their growing portfolio of products, brands and services at Auto Shanghai 2011, which is open to the public from April 21-28.

More than 25 production and concept vehicles from Shanghai GM and SAIC-GM-Wuling are on display. Two of the products – the all-new Chevrolet Malibu midsize sedan and the Buick Envision SUV concept – are making their global debut.

“We are proud to be introducing our exciting model lineup in China at one of the world’s great auto shows,” said Kevin Wale, President and Managing Director of the GM China Group. “It highlights our ability to continue delivering to our customers compelling designs and great new products that meet their changing needs.”

Buick

Making its global debut is a unique concept vehicle developed by Shanghai GM and the Pan Asia Technical Automotive Center (PATAC), GM’s automotive engineering and design joint venture in Shanghai. The Buick Envision SUV represents a convergence of future ideas and technology for Buick in the brand’s largest market, China. It incorporates GM’s world-leading PHEV plug-in hybrid system.

Another product from Buick that is appearing on Shanghai GM’s stand is the Regal GS. The concept car from North America includes a high-performance engine, showing the potential of the popular nameplate.

Buick is also showing the Park Avenue premium sedan, LaCROSSE and New Regal 2.0T upper-medium sedans, Excelle XT and GT lower-medium passenger cars, Enclave SUV and GL8 luxury MPV.

Chevrolet

The all-new Malibu will take the Chevrolet brand into the midsize segment in China. The Malibu offers style, fuel efficiency, content and features, craftsmanship, and dynamic capabilities that rival high-end sedans. It will be manufactured locally by Shanghai GM and go on sale across China later this year.

One of the two Chevrolet models making their China debut at the show is the Camaro, famous across China as Bumblebee from the “Transformers” movie series. The fifth generation of the all-American sports car provides a combination of design, performance and technology. It will go on sale at selected Chevrolet dealers in China this year. To introduce the model’s pedigree, GM has also brought to the show a vintage first-generation 1967 Camaro.

The other Chevrolet model that is making its debut in China is the new Captiva SUV. Combining masculine power with comfortable handling, it will compete in the medium- and high-end SUV segment when it enters the market later in 2011. It will help address demand in one of the fastest-growing areas of China’s vehicle market.

Accompanying these models are several other Chevrolet products that are already being offered in China: the Epica intermediate sedan, Cruze lower-medium sedan, New Sail small sedan and hatchback, and new Spark mini-car.

Cadillac

An exciting model from Cadillac that is making its debut in Asia Pacific is the CTS Coupe. The newest member of Cadillac’s China portfolio carries forward the brand’s “Art and Science” concept. It incorporates forward-looking and futuristic touches along with a powerful design to provide strong competition in the luxury sports car segment. Domestic sales have begun in conjunction with Auto Shanghai 2011.

The CTS Coupe is being joined on Shanghai GM’s stand by other members of the Cadillac lineup including the CTS luxury sedan and CTS-V luxury performance sedan, SLS luxury business sedan, SRX luxury utility vehicle and Escalade luxury SUV.

Baojun

Baojun, GM’s new affordable brand of passenger cars from SAIC-GM-Wuling, is making its debut at a major motor show. Baojun is showing its first model, the 630 midsize sedan, which was developed in China using advanced global GM technology and processes. The Baojun 630 will go on sale shortly after the Shanghai auto show concludes.

OnStar

Shanghai OnStar is announcing a new mobile app for subscribers in China. Owners of OnStar-equipped vehicles will soon be able to control key vehicle functions – including remote start, horn and lights, and door lock/unlock – using their smart phones.

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