GMC to get a truck based on unshared platform

Article by Anita Panait, on January 22, 2014

GMC will soon be getting one truck that doesn’t share a platform with its cousins at Chevrolet. Currently, GMC and Chevrolet trucks are underpinned by same or similar platforms, even while the former is overhauling its lineup. Responding on the question whether the market would someday see a non-Chevrolet GMC vehicle, GM global product chief answered: "Oh, yes, you will."

While he declined to provide details on the vehicle or development timing, he touted GMC's strong prices and appeal to non-GM consumers as reasons to spend more in the brand. "The health of GMC is astonishingly good from a consideration standpoint," Reuss remarked. While Chevy and GMC trucks share platforms, they are usually distinguished by their different designs.

Likewise, although the stand-alone GMC truck could be considered a departure from the GM’s platform-sharing strategy, Reuss noted that the carmaker is not returning to the days when GMC has its autonomous product development operations with its own engines and platforms.

In 2010, GMC unveiled a concept of a compact van-like crossover “Granite”, which probably would have been underpinned on GM's global compact vehicle platform. The Granite won't go into production. GM global design boos Ed Welburn told Automotive News last week that GMC's design studio is "as busy as it's ever been," including several concepts under development.

Topics: gmc, platform

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