In theory everybody loves hybrid cars. They are better for the environment, use less fuel and look pretty sleek too. So why, then, were only 2.3% of cars sold last year in the US hybrids? It’s mostly down to the cost of making these cars. Many of the parts needed for the hybrids are costly, so this is reflected in the sale prices. Even though the Toyota Prius was by far the best seller in 2011, selling 136,000, it is still not considered a success as it is has such a small percentage of the car-selling market. However, now Ford believe they may have made a breakthrough. Just like with any new technology, there is a point where demand increases to a point where the cost of manufacturing decreases.
Even though most manufacturers have one type of plug in car on the market, Ford has made a significant leap forward from the rest of the competition. Ford are using lighter batteries and has significantly changed the electric system to make the costs dramatically cheaper. It is now predicted that hybrids will represent 7.2 % of the market and Ford say: “Ours costs less and goes further. We’re beating them at their own game now.” Sounds promising.
So given the decreased running costs and obvious benefits to the environment; would you sell your car and buy a hybrid? The technology looks like it can only improve and become cheaper and more accessible. It is looking more and more like some day in the near future, many of us will have a car that we plug in at the end of the day. And with ever-increasing fuel bills will you be checking out autotrader.co.uk to see if it’s worth the trade off for you?