Hyundai-Kia relied on fleet sales to offset lower retail figures

Article by Anita Panait, on January 17, 2014

Hyundai-Kia managed to nearly offset a 6-percent drop in retail sales in 2013 by relying heavily on fleet sales. The South Korean carmakers posted a 45-percent surge in fleet volume for both December and full year 2013. The carmakers suffered a combined decline of 4,644 units – Hyundai jumped 3 percent while Kia fell 4 percent.

While Hyundai-Kia leaned more fleet sales, their counterparts in the US -- General Motors, Chrysler Group and Toyota Motor Sales – cut their reliance on vehicles sold to commercial, governmental and daily rental fleet operators. GM, Chrysler and Toyota also focused more on retail sales, with gains ranging from 9 percent to 14 percent.

Ford Motor Co. and Nissan North America both hiked their 2013 retail sales by more than twice as much as fleet sales. Ford logged a 13-percent climb in full-year retail sales and a 5-percent jump in fleet sales. Nissan meanwhile saw a 10-percent surge in retail sales and 4-percent gain in fleet, sales.

Automotive News Data Center estimates fleet sales at America Honda as a flat 2 percent of its total volume. Fleet volume in December 2013 dropped a percent to 181,200 light vehicles for the seven largest carmakers. For the full year, the top seven carmakers logged a 2-percent jump in fleet sales to 2.4 million units.

Topics: hyundai, kia, sales

If you liked the article, share on:

Pin It

Comments

Recommended

It’s quite safe to say that this generation marks the rise of the electric cars. For the past few years, automakers have been very busy trying to find the perfect...
by - March 28, 2017
Want to go for a sportier look, but don’t have enough cash to burn? Good news for future Ford Edge buyers, as the 2018 model year will have an optional...
by - March 28, 2017
Audi refreshes its portfolio as its go-faster division officially announces the release of six new RS models by the end of 2018. That’s quite a huge number of cars to...
by - March 28, 2017
Has Toyota started the production of a new electric supercharger? Well, a patent that was recently published indicated that they might have. And this electric supercharger looks more durable and...
by - March 27, 2017
The Tesla Model S has finally arrived in South Korean soil and is now available for test drive. But, there’s a catch. You’ll have to wait several months if you...
by - March 27, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries