Hyundai Motor America names Bob Pradzinski as new sales chief

Article by Anita Panait, on February 4, 2014

Hyundai Motor America has promoted Bob Pradzinski as its new sales chief in the United States, a position left vacant when Dave Zuchowski became chief executive on Jan. 1, 2014. Pradzinski was appointed in his new role as vice president of national sales for Hyundai on Jan. 27. Prior to that, he was director of sales operations.

He also had taken up a number of national and regional sales positions during his 25-year career at the South Korean carmaker. Pradzinski is gaining control of the brand’s US sales business just when its volume growth has slowed down. Zuchowski has remarked that Hyundai is targeting to increase its US sales by 3 percent to around 745,000 vehicles in 2014. He is aiming to have Hyundai get back its US market share back of 5 percent within the next few years via steady, modest growth.

In 2013, Hyundai had a 4.6 percent share of the US market. Along with Zuchowski's promotion, Hyundai has also made other promotions. The carmaker promoted Allan Harriman to succeed Pradzinski as director of sales operations.

He had been director of dealer development, where he had oversight of the expansion of the brand's retail network. Replacing him as director of dealer development is Brian O'Malley, regional general manager of Hyundai's central region. Taking over O'Malley’s old post is  Paul Lamb, regional sales manager of Hyundai's central region. Hyundai has also promoted Erwin Raphael as general manager of its western region. [source: Hyundai]

If you liked the article, share on:

Comments

Recommended

J.D. Power has officially released the 2017 Vehicle Dependability Study, an annual list of the most dependable brands in the auto industry. Once again coming on top is Lexus, the...
by - February 26, 2017
Citroen revealed that its entry to the Chinese market is moving forward with the planned release of the new generation C5. While still on sale on this part of the...
by - February 26, 2017
There is definitely a second-generation Super Series from McLaren. Even in camouflaged form, it is simply incredible. But while we still don’t have the full data on how truly dynamic...
by - February 25, 2017
A lot of fans are excited with the news that Porsche could be unveiling a performance version of its Panamera 4 E-Hybrid plug-in hybrid during the 2017 Geneva Auto Show. ...
by - February 25, 2017
Tesla is finally setting a more “definite” schedule with regards to the official launch of the Tesla Model 3 electric car. A “limited production” is said to be slated to...
by - February 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries