Jaguar planning small saloon and SUV now that the F-Type is ready

Article by Christian Andrei, on October 10, 2012

Jaguar has the new F-type at the top of its priorities. Jaguar boss Adrian Hallmark even describes it as the most important car the company has built in 50 years. He said that this model is the core of its lineup so it would have to be developed first before the company could even consider plans to build other new models. He said that its heritage won’t be complete without the F-type.

He said that as Jaguar is a founding member of the sports car club, it requires one so that people won’t lose sight of what Jaguar stands for. He referred to the F-type as its orientation point. He pointed out that other automakers that continued to invest in their core model became successful because of that.

Hallmark admitted that the most probable models to be offered next by Jaguar are an SUV and a small saloon, according to Autocar. He gave assurances though that these would be built in line with the brand’s three pillars: innovation, design and performance leadership. In response to criticism that the F-type, with a starting price of £58,500, is too expensive, he said that it is a full-size sports car when it comes to “footprint, technology, performance and design.”

But then, its price positions it between the full-size sports cars and smaller sports cars. He cited that Aston V8 or Porsche 911 performance vehicles are priced well below them. Because of the anticipated popularity of the F-type, the next-generation XK would probably have better performance and be priced higher. He said that most XK sales are of R and R-S models so it seems reasonable to expand the car in that direction.

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

BMW’s 550i xDrive has long been considered as one of the most successful business sedans in the world. For the brand, this may not be enough as it has officially...
by - January 20, 2017
Amazon is now moving beyond the four corners of online retailing. Only recently, the retail giant has been awarded a patent for its Road Network system. Since the patented technology...
by - January 20, 2017
The newest version of the Lamborghini Huracan is not a Superleggera, but a Performante. When Lamborghini filed for a patent for a new name, there were still debates whether this...
by - January 20, 2017
What is hotter and more menacing than a Hellcat? If we ask Dodge, its answer would be the “Demon.” Of course, we aren’t talking about a demon with horns and...
by - January 20, 2017
The 2018 model year could be an exciting year for fans and enthusiasts of the Chevrolet Corvette. This comes as the 2018 version of the Corvette is bound to feature...
by - January 19, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries