Kia is developing a new four-door coupe that will compete with the Mercedes CLS, according to an Auto Express report. This would be considered as the boldest model yet. It will be slotted between the BMW 5 and 7 Series when it comes to size, signifying a major move upmarket for the company. Peter Schreyer, who was named Kia’s design chief in 2006, hasn’t hid his desire for a halo model for the brand.
It has become apparent that what he had planned was a rival to the CLS, suggested at by the GT Concept. The model had made its debut at the Frankfurt Motor Show in 2011. Back then, Schreyer had said that each automaker has to have a halo car.
German brands dominate the coupe market. The GT is the first step for Kia. This car is targeted at a niche that Kia may fill and expect to do well in. Even if not all of the GT’s bold design cues will make it to the production car, this car is meant to securely place Kia on the design map. It’s expected to make use of a bold incarnation of Schreyer’s well-known ‘tiger-nose’ grille as well as toned-down variants of the blade-like front air vents.
For the road, the full-width rear lights and huge turbine alloys will have to be modified. However, it will keep the GT’s sweeping roofline and low-slung stance. Powering the concept is a 390bhp 3.3-litre turbocharged V6. However, the production model will get a more modest engine range. The car’s wide appeal will be seen throughout Kia’s major markets with its range of fuel-efficient four-cylinder petrol and diesel turbos, as well as a petrol-electric hybrid model.