Kia prepares to introduce two mid-sized sedans within 6 months

Article by Christian A., on December 21, 2010

Kia Motors will soon replace the slow-selling Amanti sedan, following the similarly sized, redesigned Optima sedan now being rolled out. The Amanti replacement, tentatively called the Cadenza, had been expected in April 2010 but its exact launch date has yet to be confirmed. Kia officials say only that that car will be launched in the first half of 2011.

Introducing two sedans in rapid succession might be a problem, although U.S. executives say the vehicles are aimed at different customers.

The base Optima LX and midgrade Optima EX sedans have begun arriving at dealerships, and the Optima Hybrid will debut in the first quarter as the first hybrid in Kia's lineup.

Already being sold in South Korea as the K-7, the Cadenza is longer and wider than the Amanti and is expected to be powered by a 3.5-liter V-6 engine.

At the Optima Turbo launch, Orth Hedrick, director of product planning for Kia Motors America, said the Optima and Cadenza "could have some overlap."

He said the Optima is targeted at mainstream buyers of mid-sized sedans, while the Cadenza is intended for a different group. [via autonews - sub. required]

Topics: kia, sedan

If you liked the article, share on:

Comments

Recommended

Another day, another record. Is the new Dodge Challenger SRT Demon the fastest car to date? According to some sources, the Dodge Challenger SRT Demon had just beaten the Tesla...
by - April 24, 2017
Following in the footsteps of the McLaren 570S, 540C and 570GT is the newest addition to the McLaren Sports Series -- the roofless 570S Spider. McLaren 570S was rolled out...
by - April 24, 2017
The British automaker Lotus is noted for releasing low production, limited editions of its sports car lineage. Now the Hethel-based automobile manufacturer is back at it again with its latest...
by - April 24, 2017
Earlier this week, the revamped 2018 Mercedes-Benz S-Class was revealed ahead of the 2017 Shanghai Auto Show. As expected, Mercedes Benz’s flagship model is now offered in several variants including...
by - April 24, 2017
Well, this is clearly not good news for everyone. Ever since the new BMW M4 CS rolled out in Shanghai last week, several reports about its limited production have quickly...
by - April 24, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries