Lotus reports best half year sales since 2008

Article by Christian Andrei, on October 7, 2014

Although things were not looking too good after its CEO Dany Bahar was fired and replaced by Aslam Farokullah, Lotus sales seem to be quite impressive. In fact, for the months of July, August and September 2014, Lotus sales increased 60 percent over the same period last year. Although it sold 609 cars, which is a very small number for other big sport cars manufacturers, Lotus said that it had the best figure since 2007/08.

In the first six months of the year, Lotus managed to sell 1,114 cars, which is an improvement if we take a look at the 746 vehicles sold in the first six months of the last financial year. The 49% increase is the best half year since 2008/09. Lotus said that the most popular model was the Exige, which accounted for 39% sales and advanced orders and the model is closely followed by the Elise and Evora.

The best market for Lotus is Japan, followed by UK, USA, Germany and France. Still, the highest growth in sales was seen in Japan, followed by Germany and France.

2015 is expected to see a small drop in sales as the manufacturer will not offer any model in the United States, due to the fact that the only offering a.k.a. the Evora is doesn’t meet the federal crash standards.

Lotus will introduce in November the new Elise S Cup, its most track-focused version of the Elise, which will combine a pure driving experience with high levels of aerodynamic downforce.

Jean-Marc Gales, Chief Executive Officer of Group Lotus plc said, "I am delighted with these first six months' cars sales results. These results are a testament to the hard work of not just our sales teams around the world but also to our skilled workforce. I would also like to thank our dealers, suppliers and manufacturing partners for their continued support and look forward to maintaining and building this momentum for the future". [source: Lotus]

Topics: lotus, sales

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