Lotus taps Jean-Charles Lievens to develop network in South Europe

Article by Christian A., on August 29, 2014

Lotus has tapped Kia's former European markets expert to develop its sales network in France, Italy, Spain and Portugal. In a statement, Lotus chief executive Jean Marc Gales said that Jean-Charles Lievens will help the sports car maker to increase its presence in southern Europe where there is a high demand for its offerings.

Lievens was named an Automotive News Europe Eurostar in 2005 for what he did in restructuring Kia’s dealer network, which had helped boost the South Korean carmaker’s sales in Europe. Lotus said in a statement that Lievens' mission is to strengthen its dealer’s network with “qualified and professional partners” to optimize and increase the presence of the brand in southern Europe.

Lievens started his auto career as a sales executive with General Motors in France. After 17 years, Livens shifted to Volkswagen in France before being tapped by Toyota Europe as its commercial director in 1998.

Four years later, he joined Kia in 2002 and was instrumented in steering Kia’s growth in Europe in the next six years. After leaving Kia in 2008, Lievens continued to provide advisory services on strategic projects through his consulting firm, Cap Geyser.

Lotus saw its global sales jump 65 percent in July to 226 vehicles in July, marking its best sales month since March 2011, thanks to strong demand in the United Kingdom and Germany.

Topics: europe, lotus

If you liked the article, share on:

Comments

Recommended

In 2014, Jaguar Land Rover’s Special Vehicle Operations revealed the F-Type Project 7. At that time, it was said to be the fastest accelerating road car carrying a 5.0-liter Supercharged...
by - May 29, 2017
There is an ongoing rumor going around the automotive community, and it’s aimed at BMW. The rumor? The German marque has reportedly axed the i5 Electric vehicle concept. These supposed...
by - May 29, 2017
Volkswagen's yearly Worthersee affair that happens in Austria is considered a hotbed for all types of cars from the German company's long and renowned history. Most of the gathering features...
by - May 29, 2017
Behold, the Rolls-Royce Sweptail! The Sweptail is probably the biggest two-seater car that has ever been built. It may look odd at first glance, and you may not be fond...
by - May 29, 2017
BMW just keeps on getting bigger and bigger, in terms of their lineup I mean. Just after unveiling the 8 Series Concept, they are now teasing us with an M8...
by - May 29, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries