Markus Schaefer replaces Andreas Renschler as he resigns from Daimler for personal reasons

Article by Christian A., on January 30, 2014

Daimler executive board member and Mercedes-Benz production chief Andreas Renschler is resigning from the company "for personal reasons" with immediate effect. Daimler said in a statement that Renschler will be replaced by Markus Schaefer, chief of production planning at Mercedes-Benz passenger cars.

According to Daimler, Schaefer has more than 20 years of experience in car assembly. Daimler chief executive Dieter Zetsche noted Renschler's contribution to the 2013 launch of the Mercedes-Benz S-Class flagship sedan. Zetsche remarked that Schaefer has excellent qualifications for his new post due to his "broad knowledge of our production business and international experience gathered from his positions in the United States."

Mercedes managed to shrink the sales gap with its German luxury car rivals BMW and Audi in 2013, boosted by a number of redesigned compact vehicles. Mercedes dropped to third in the luxury sales race behind Audi in 2011. Renschler was named as Mercedes production chief in April 2013 and had vowed to continue the efficiency program initiated by predecessor Wolfgang Bernhard.

Renschler was responsible for overseeing the largest truck maker in the world for almost nine years. His role at Mercedes entailed implementation of efficiency measures with a goal of cutting EUR2 billion in spending in 2014. Zetsche has disclosed that the carmaker would be able to reach the target early and might even exceed it.

Topics: daimler

If you liked the article, share on:

Comments

Recommended

In September 27, 2016, Porsche initially filed for a patent that is the “Unique Active Rear Diffuser”. And earlier this week, on April 27, 2017, the United States Patent and...
by - April 29, 2017
The Insurance Institute for Highway Safety (IIHS) has given its Top Safety Pick+ award to the redesigned version of the 2017 Kia Cadenza. This was a result of excellent a...
by - April 29, 2017
It’s pretty neat if you possess something of an extraordinary breed like, say, the Pagani Huayra. There are after all just a total of 100 units ever been built by...
by - April 28, 2017
If you’ve ever visited an arcade, chances are you have already seen a Logitech G920 wheel. If that doesn’t ring a bell, it’s the steering wheel that you use when...
by - April 28, 2017
Toyota Motor Corporation disclosed that it will be bringing two of its Mirai fuel cell vehicles to China by October of this year. Tests will then be conducted on these...
by - April 28, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries