Maserati choses Alfa Romeo MiTo as the new courtesy car

Article by Christian Andrei, on August 29, 2010

Maserati fans in Europe will no doubt be excited with the company's decision to prepare a downsizing offer for them. And before you jump to conclusions, we're not talking about an eco engine.

Rather, Maserati has chosen the Alfa Romeo Mito to be its European service network courtesy car. The Italian group has produced a limited edition of 100 Mitos especially for this purpose. The bespoke Mitos are available in the Maserati Ocean Blue color.

These cars feature a rear spoiler and a sporty rear bumper. The Mitos are equipped with the most powerful engine currently available -- the turbocharged petrol 1.4 liter Multiair petrol unit which develops 170 hp.

A Limited Edition plate is stuck on the car's air conditioning vents and the aluminum kick plates for all 100 units have the words Alfa Romeo for Maserati. For better car handling, a Dynamic electronic auto adaptive suspension is attached.

The car boasts a set of 18 inch alloy wheels. The elitist fleet has the following optional equipment: aluminum pedals, Frau leather seats, dual zone climate control, multifunctional leather trimmed steering wheel, a Navigation system which covers the entire Europe, bi-xenon headlights and bluetooth & USB connectivity for the audio system.

Press Release

Alfa Romeo MiTo For Maserati

One hundred Alfa Romeo MiTos, produced exclusively for Maserati’s service network will soon be circulating on roads throughout Europe. For Maserati, the Alfa Romeo MiTo is the perfect “Courtesy Car” for customers who clearly appreciate Italian style and unique products.

The special MiTos will be marked out by their Maserati Ocean Blue body colour, and will be equipped with the most powerful engine in the entire MiTo range – the very lively, 170 HP, 1.4 MultiAir Turbo petrol engine.

In addition to their special body colour, the MiTos will feature another two exclusive details: a ‘Limited Edition’ plate on the air conditioning system and special aluminium kick plates bearing the words “Alfa Romeo for Maserati”.

All one hundred cars will feature be generously equipped: Frau leather seats, automatic dual zone air conditioning, a leather steering wheel with radio and telephone controls, a map-based Radionavigation unit with maps covering the whole of Europe, the Blue&Me hands-free system with USB port, and bi-xenon headlights.

The MiTo for Maserati will also stand out due to its exceptional sporting performance. It is fitted as standard with 18 inch alloy wheels, a rear spoiler, a sporty rear bumper and aluminium pedal unit. They will also be fitted as standard with Dynamic Suspension, the advanced electronic control system that varies suspension configuration actively and continuously according to road conditions and driver input, ensuring lightning-quick cornering and amazing sensitivity.

Thanks to this special initiative with Alfa Romeo, Maserati’s European service network will be able to offer its customers a very special car, completely in line with Maserati philosophy, according to which even the smallest detail is meticulously and attentively chosen.

If you liked the article, share on:


Login or Create new account to add a comment!


Many have been excited with the impending arrival of the next-generation Jeep Wrangler and the new 2019 Jeep Grand Wagoneer, which is slated to be the brand’s new range-topping model....
by - October 21, 2016
Chevrolet has taken the wraps off its new Chevrolet Colorado ZH2 at the fall meeting of the Association of the United States Army (AUSA). Tagged as the most extreme fuel-cell-powered...
by - October 21, 2016
Honda has unveiled the fifth generation of its hot-selling SUV – the 2017 Honda CR-V. The latest iteration of the CR-V should help it maintain its benchmark status in the...
by - October 21, 2016
Many are already expecting BMW to launch an ultra luxurious SUV that will serve at its new flagship by late 2018. Larger than the X5 and X6, the new X7...
by - October 21, 2016
Most of you may have heard or already have one of those autonomous home appliances doing the house chores. Thus, it’s not anymore unusual to see a car going places...
by - October 20, 2016