Maserati shows its 5-year business plan, Alfieri gets green light for production

Article by Christian Andrei, on May 6, 2014

If the production version of the Alfieri Concept was just a rumor, today it became official as Maserati has just announced its 5-year business plan. If the Alfieri Coupe will arrive in 2016, the Maserati Alfieri Cabrio will make its debut in 2017, while the new Granturismo will be introduced in 2018.

The RWD versions of the Maserati Alfieri Coupe and Cabrio models will be powered by a V6 engine rated at 410 hp, but a more powerful V8 engine rated at 450 hp or 520 hp will be available on AWD versions of the models.

In 2015, Maserati will finally introduce its Levante SUV, which will receive a V6 petrol engine that generates 350 hp, as well as a more powerful version that delivers 425 hp, A V8-powered Levante will get more than 560 hp. Still, Maserati will be offer with diesel engines that will deliver 250 hp, 275 hp and 340 hp.

All the versions of the Maserati Levante will be AWD. The new Maserati Granturismo will be powered by a V8 engine delivering over 560 hp. By 2018, Maserati aims to hit a global sales target of 75,000 cars which is quite impressive as the Italian brand only managed to sell 15,400 units in 2013.

Maserati CEO Harald Wester said that by 2018, Maserati will have a revenue of 6 billion euros. Back in 2013, Maserati had a revenue of 1.7 billion euros.

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