As you may know already the Daimler’s luxury brand Maybach will be axed as their vehicles were way to expensive and didn’t have an impressive design. As a result, Maybach sold 39 cars back in 2011, down from 63 cars sold in 2010. The bad news is that there are lots of Maybachs sitting in the dealerships and waiting for customers.
Some of them will become hotel shuttles for sure but some of them might actually be sold as Maybach is now offering $100,000 cash back. 2012MY Maybachs are quite expensive as the 62 starts at 430,450 while the smaller 57 is priced at $379,050.
With the $100,000 discount, the Maybach 57 would become a rival for the $285,000 Bentley Mulsanne but let’s be honest… what are the chances to buy a Maybach 57 instead of a Bentley Mulsanne? Practically none! Still, a $100,000 discount for the $1.38 million Maybach 62 Landaulet is not too impressive!
Setting new standards at the top end of luxury saloons since 2002, Maybach maintains the same continuing legendary Maybach tradition from the 1920s and 1930s, part of the elite German and international automotive industry. This is the luxury brand legacy being carried forward, founded in an extensive modification of the Maybach saloons, which celebrated its debut at Auto China 2010 in Beijing. The esteemed, classic Maybach brand consolidated itself as the top in the exclusive luxury segment with a more arresting design and even more wide-ranging features.
Maybach’s vision since the 1930s is for a vehicle that is the best of the best as well as one that must be created to fulfil every wish with a distinct character and with the ultimate power and elegance. To achieve the extraordinary, Maybach was obligated to extensively adapt its exclusive luxury saloons at the highest levels.
Attractive, self-confident design
With their latest modernisations, the Maybach saloons reflect a self-confidence and an effortless, elegant, and distinctive character. Above everything else, the new main chrome radiator grille emphasises their exceptionality, with two precisely fashioned variants. The Maybach 57 and 62 are adorned with 20 fine longitudinal bars, and the 57 S and 62 S Maybachs model 12 solid double louvres with a "shadow strut" that spotlights the vehicle's incredible power. The arrow-shaped radiator grilles are higher than before, are significantly larger, are positioned further upright and forward in the travel direction, which clearly symbolise the self-confidence and an effortless, superior, prominent look.