Mazda names Ichiro Hirose as VP of European research and development

Article by Christian Andrei, on April 26, 2012

Mazda Motor Europe has appointed Ichiro Hirose to oversee the automaker's research and development facility in the European region. Hirose is a veteran executive and leading engineer on the development team of the company. He will be replacing Hiroyuki Matsumoto in the position of vice president of research and development in Europe, effective immediately.

Matsumoto will become the platform program manager, returning to Japan at the automaker's headquarters. Mazda Europe's CEO Jeff Guyton commented that Hirose is an "outstanding" development engineer with nearly 20 years of management experience.

He also said that they are "very grateful" to have Hirose as Matsumoto's replacement. In 1984, Hirose worked with Mazda and for the next 25 years, he took various senior managerial positions in engine and powertrain development. He became the general manager of the powertrain development division in 2009.

Now, he is the head of the R&D center of Mazda Europe. Together with Matsumoto, Hirose engaged in the development of Mazda's CX-5 small crossover, which is considered to be a crucial vehicle to help boost the sales of Mazda in Europe and in the U.S.

Sales of the CX-5 commenced in March. It launched the automaker's latest 'Kodo' design philosophy and introduced the next-generation transmission, engine, frame technologies and chassis, which the automaker collectively dubbed Skyactiv.

Topics: mazda

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Volkswagen Group’s dieselgate saga continues, but it appears the German company would be able to get out of trouble, but it would not be unscathed. This development comes as Volkswagen...
by - January 22, 2017
When a car has been in the market for nearly six years, it loses some of its luster and its customers tend to go for the all-new model with a...
by - January 22, 2017
Remember Zenos Cars, a British carmaker that specializes in designing and building lightweight and high-performance sports cars? If you are wondering how the company is faring with their E10 lightweight...
by - January 21, 2017
Mercedes-Benz has revealed that in 2017, its series 124 coupé will be celebrating its 30th anniversary. While this itself is a significant event, it will also mean that this model...
by - January 21, 2017
BMW’s 550i xDrive has long been considered as one of the most successful business sedans in the world. For the brand, this may not be enough as it has officially...
by - January 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries