Mazda reveals Scalextric slot-car racing track at Goodwood

Article by Christian Andrei, on August 29, 2010

Those who will attend the Goodwood Festival of Speed will have the chance to play with a life-sized Scalextric slot-car racing track as Mazda asks them to "relive [their] childhood motoring dreams."

Mazda will showcase this track at the stand during the event. Mazda UK managing director Jeremy Thomson said that Mazda is sure to stick out from everyone else as it displays its life-sized Scalextric track in celebration of the 20th anniversary of the MX-5, which remains to be the world's most popular roadster.

On the track, a number of versions of the MX-5/Miata will appear. These include the first model, which was introduced in 1990, the 1992 MX-5 California, and the 2000 MX-5 10th Anniversary model.

Attendees may choose to either drive a MX-5 road car uphill, or simply be a passenger in a MX-5 race car. Mazda's MX-5 Superlight concept, which only weighs 995 kilograms, will be shown in the event for the design study's debut in the UK.

Even when its weight is cut significantly, the concept car can go from zero to 100 km/h in 8.9 seconds, since it is powered only by a 125-hp (93-kW, 126-PS) 1.8-liter petrol engine. The Goodwood Festival of Speed starts on July 1 and will end on the 4th.

According to Jeremy Thomson, managing director for Mazda UK, the life-sized Scalextric slot car racing track at Goodwood is part of the carmaker's celebration of 20 years of the MX-5. He noted that the MX-5 remains the most popular roadster in the world.

The life-sized Scalextric slot car racing track is bound to showcase the MX-5 through the years. Included in the display are the first generation 1990 original, the 1992 MX-5 California Special Edition and the 10th Anniversary model. He added that these MX-5 models will show how the original MX-5 design remains relevant until today.

Also to be showcased is a second generation Mazda 787B wrapped in Le Mans Limited Edition orange and green (the colors of the winning race car). Mazda will also display a third generation MX-5 endurance race car at Goodwood.

The most recent MX-5 models that will be showcased at Goodwood include the MX-5 20th Anniversary Edition and the MX-5 Miyako Special Edition.

Mazda commenced sales of the MX-5 20th Anniversary Edition in March and will start selling the MX-5 Miyako Special Edition on July 1. On the other hand, Goodwood attendees visiting the Mazda stand will be given the chance to win one of 20 exhilarating Zoom-Zoom Weekends as prize for a national draw across the United Kingdom until September 24, 2010.

Press Release

Relive your childhood motoring dreams with Mazda at the Goodwood Festival of Speed

Relive your childhood dreams of playing with a life-sized Scalextric track on the Mazda stand at this weekend's Goodwood Festival of Speed (1-4th July) which features 20 years of Mazda MX-5.

This year, Goodwood Festival of Speed has added a Moving Motor Show day on Thursday where visitors have the chance to drive cars up the famous Hill climb. Mazda will have the Mazda MX-5 road car available for visitors to drive as well as passenger rides in the MX-5 race car. Held in the grounds of Lord March's Goodwood estate in Sussex the event has become the world's largest celebration of motoring culture.

Making its UK debut at Goodwood is the MX-5 Superlight concept, which will feature in the Supercar category on the hill climb. The topless - and windscreen-less - Mazda MX-5 Superlight Version show car made its debut at last year's Frankfurt Motor Show where it was one of the most talked about concepts. Mazda has no plans to put it into production but has used the Superlight as a showcase for the lightweight technology that it is introducing across its full range of production cars.

Making extensive use of carbon fibre and aluminium, the Mazda Superlight weighs in at 995kg, some 144kg lighter than the heaviest production MX-5. The concept is fully driveable, as Goodwood festival-goers will discover, and is powered by a 125bhp, 1.8-litre turbocharged engine paired with a five-speed manual gearbox.

Mazda will also be competing on the hill climb with a Mazda MX-5 endurance race car. This car will be contesting in a number of Britcar races this year in the UK, including the 24 hour race at Silverstone in October.

Jeremy Thomson, managing director for Mazda UK explained the concept behind the Goodwood show stand: "Mazda will certainly stand out from the crowd with a life-sized Scalextric track to celebrate 20 years of the MX-5, which is still the world's most popular roadster today."

The life-sized Scalextric track will feature the iconic MX-5 through the ages with the 1st generation 1990 original, the 1992 MX-5 California Special Edition and the 10th Anniversary model showing how the original MX-5 design is still relevant even today.

Joining the historic models will be the 2nd generation Le Mans Limited Edition in orange and green 787B Le Mans-winning race car colours, along with the 3rd generation MX-5 endurance race car celebrating Mazda's motorsport heritage.

Bringing the Mazda stand up to date is the MX-5 20th Anniversary Edition launched in March and the MX-5 Miyako Special Edition which hits showrooms from 1 July. Visitors to the Mazda stand at Goodwood will have the chance to win one of twenty exhilarating Zoom-Zoom Weekends, themed around style, fun, performance and challenge, in a national prize draw taking place across the UK, until 24th September 2010.

The MX-5 display is surrounded by an MX-5 'crowd' with the strapline "MX-5: Once driven thrills are harder to find" echoing the "Thrillseekers" marketing campaign which is illustrated by some unique virals featuring Zoom Zoom activities such as 'condor flying' and 'lilo rafting'. For more information visit www.mazda.co.uk/thrillseekers or to view the film visit www.youtube.com and search 'Mazda MX5 Thrill'.

"Mazda's Zoom-Zoom philosophy is about exhilarating experiences and the thrill of challenges, which the competition winners will experience during an exciting weekend of activity, while enjoying the use of a Mazda MX-5 roadster, Mazda CX-7 crossover or Mazda3 MPS high performance hatchback," explained Claire Andrews, Senior Marketing Manager, Mazda UK.

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