Mazda6 reaches cumulative global production of two million units

Article by Christian Andrei, on September 10, 2010

In August 2010, Mazda Motor Corporation confirmed that its Yamaguchi prefecture Hofu Plant No. 2 had produced to date a total of two million units of the Mazda6 or Mazda Atenza. This achievement follows Mazda’s similar success with the Mazda3, and marks the second fastest time Mazda had taken to sell that specific number of units for a model.

First manufactured in February 2002, the Mazda6 was in production for eight years and six months before it reached the 2-million-unit milestone. In addition, at the time of the announcement, Mazda’s cumulative production of the Mazda6 worldwide was at an impressive 164,000 units from January until August of 2010.

This is a 50% increase from January-August 2009. The Mazda6 has been poised for success ever since it was launched in 2002 as part of Mazda’s Zoom-Zoom brand. Customers have been highly pleased with the experience that they got from driving the otherwise sporty Mazda6 since the first-generation model. The mid-size unit garnered not only positive reviews, but it also received awards from all over the globe for various generations of the car.

One of the more than 130 accolades that the Mazda Atenza earned is the 2003 RJC Car of the Year Award from the Japanese award-giving body, and a five-star maximum rating for the European version of the Mazda6 from the Euro NCAP in 2009.

It’s only natural for car manufacturers to freshen up their most popular offerings. In particular, the Mazda6 received a facelift in 2007. The new Mazda6 now had more and better features in terms of safety and its emissions level compared to the first generation.

However, what people loved about the first generation of the Mazda6 was retained and even further improved with the makeover. The Hofu Plant No. 2 continues to produce units of the Mazda6, a role it retained since 2002. However, Mazda has expanded its production to two facilities overseas. One facility is in the United States, specifically at the AutoAlliance International Inc. plant in Michigan.

The second one is the FAW Car. Co. Ltd. facility located in Changchun, Jilin province in the People’s Republic of China. Mazda’s executive officer for R&D and Program Management Seita Kanai expressed his gratitude to the customers that eventually made it possible to reach the 2-million mark.

Kanai, who happened to have overseen the development of the first Mazda6, also acknowledged the Mazda6’s contribution to developing the company’s global brand. Consumers can continue to expect Mazda to create more cars similar to the Mazda6 – cars that offer exceptional driving experience, as well as safety and environmental features that can help ease every driver’s mind.

Press Release

Two Millionth Mazda6 Comes off the Line

Mazda Motor Corporation has announced that the cumulative global production volume of the Mazda6 (known as Mazda Atenza in Japan) reached two million units at the end of August 2010. The Mazda6 reached this milestone in the eight years and six months since production of the first generation Mazda6 commenced in February 2002 at Mazda's Hofu Plant No. 2 in Yamaguchi prefecture. This achievement marks the second fastest time – after the Mazda3 – to produce two million units of one model since Mazda launched its new generation Zoom-Zoom product lineup in 2002.

Production of the first generation Mazda6 commenced in 2002, and it was the leadoff model in Mazda's new generation of products epitomizing the company's Zoom-Zoom brand message. The Mazda6 is a mid-size car which combines sporty styling with exceptional driving performance, and the first generation Mazda6 received high praise from many customers. Additionally, it has won over 130 global motoring prizes, including Japan's prestigious 2003 RJC Car of the Year award, in November 2002.

The Mazda6 was fully redesigned in 2007 in line with Mazda's "Zoom-Zoom evolution" concept by building on the strengths of the first generation model and taking them one step further, and its environmental and safety performance was significantly improved. In February 2009, the new Mazda6 European specification model was awarded the five-star maximum rating by the European New Car Assessment Programme (Euro NCAP).

The Mazda6 is currently being produced at Mazda's Hofu Plant No. 2 in Japan, at AutoAlliance International Inc. (AAI) in Michigan, USA, and at the FAW Car Co., Ltd. (FCC) facility in Changchun, Jilin province, China. Mazda6 global production volume during the January-August 2010 period was steady at approximately 164,000 units, almost a 50 percent increase over same period the previous year.

Seita Kanai, Mazda's senior managing executive officer in charge of R&D and Program Management said, "The Mazda6 is one of the core models which helped establish Mazda's brand image globally. I was the first generation model's development program manager, and I still have a special fondness for this terrific car. I'm grateful to the two million-plus customers around the world who have purchased a Mazda6. I would like to say thank you to each and every customer."

Mazda will continue to make cars that look inviting to drive, are fun to drive and make you want to drive them again, cars that feature outstanding environmental and safety performance balanced with driving pleasure.

Topics: mazda, mazda6, production

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