To date, about one million vehicles of the current Mercedes-Benz C-Class production series have been purchased. Sales started with the market launch of the C-Class sedan in March 2007 and of the estate model in November 2007.
Dr. Joachim Schmidt, Executive Vice President Sales and Marketing, Mercedes-Benz Cars, said that the C-Class is its "best-selling production series" and is hence, very important for Mercedes-Benz.
He said that last June, the sedan was the best-selling vehicle in its comparative class worldwide. Last year, the market had been weak but currently, sales of the sedan are 4% higher than those of the predecessor model during the same period since its market launch.
Meanwhile, the response for the estate has been outstanding, with deliveries rising by 20% in June. Since the vehicle's introduction, more than 840,000 sedans and more than 160,000 estates have been sold.
The current C-Class is continuing the success of the previous C-Class generation. In fact, about 1.9 million customers purchased sedans and estates of the previous model series during the model's life cycle.
Since the first C-Class was introduced back in 1982, more than eight million vehicles have been sold in this segment. The US is the largest market for the C-Class sedan, accounting for 25% of total sales.
Germany and China are the next largest markets. In the first half of the year, about 29,600 C-Class cars were sold in the US, a 15% increase on the same period last year. During this period, deliveries totaled 14,300 units in Germany, while 12,100 customers purchased a C-Class sedan in China.
In the first six months of the year, 120,300 units of the C-Class sedan were sold worldwide, standing for a 6% increase. Deliveries of the estate also were significantly higher in nearly all markets in June 2010 compared to June 2009.
Germany had a 6% increase -- the largest market for the estate. Meanwhile, sales climbed by 19% in Western Europe as a whole. In Japan (the fourth-largest market), sales rose by 47%.