Mercedes-Benz edged out BMW in the United States in September 2014

Article by Christian Andrei, on October 4, 2014

Mercedes-Benz edged out BMW in the United States in September, although the latter still leads the US luxury car sales race in the first nine months of the year. Mercedes posted an 11-percent surge in sales in September to 27,315 units, slightly higher that BMW’s 25,586 vehicles.

Leading the growth charge of Mercedes is its revamped S-class flagship sedan (around five times higher to 1,909 vehicles); GLK-Class (11 percent with 2,646 sales); CLA (10 percent to 2,531 units); and the M-class SUV (9 percent to 3,460 sales). In a market that grew 8 percent so far this year.

Mercedes-Benz logged similar gains to 233,211 units in the first nine months of the year in the US. Steve Cannon, chief executive of Mercedes-Benz USA, said in a statement that following three record sales quarters, the carmaker is moving toward “another banner year.”

BMW brand sales, meanwhile, surged 11 percent to 236,591 units in the US – good for a 3,380-vehicles year-to-date lead over Mercedes.

Lexus, on the other hand, is quietly gaining ground on Mercedes and BMW, joining its German rivals as the only luxury carmakers that surpassed 200,000 in the first three quarters of 2014. Ludwig Willisch, CEO of BMW of North America, attributed the carmaker’s strong sales performance to its new models.

Topics: mercedes-benz, bmw, sales

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