Mercedes-Benz starts rolling out A-Class model from Rastatt plant

Article by Anita Panait, on July 16, 2012

Mercedes-Benz rolled today the first of new-generation A-Class compact model off the production line of its Rastatt plant in Germany. The A-Class is Mercedes’ second new compact model, following the production start of the new B-Class at the same Rastatt plant in September 2011 and at its Kecskemét plant in Hungary at the end of March 2012.

To accommodate the production of the new compact models, Mercedes’ parent Daimler is pouring out around EUR1.2 billion to expand the Rastatt plant. Daimler has already completed the first phase of the expansion, spending EUR600 million to construct a new bodyshell building and to install new tools.

Daimler will be implementing the second phase of the expansion later this year, and has budgeted EUR600 million to be used for modifying the assembly line and as well as for installing corresponding equipment in the bodyshell production. Since mid-June 2012, Mercedes-Benz has already received more than orders for the new A-Class.

The carmaker, meanwhile, has already delivered more than 70,000 units of the new B-Class to customers since its market launch in November 2011.

Staying true to its motto, “the pulse of a new generation,” the new Mercedes-Benz A-Class sets new standards in the compact segment due to its impressive visual design, good power rating and respectable fuel efficiency. Vehicles of the new Mercedes-Benz A-Class are powered by engines that has power rating ranging from 80 kW (109 hp) to 155 kW (211 hp).

The engines offer less Carbon Dioxide emissions at 98 g/km and a best-in-class drag coefficient value of 0.27.  The new Mercedes-Benz A-Class also boasts of providing world-class safety as it offers, among others, the radar-supported Collision Prevention Assist system. The base variant of the Mercedes-Benz A-Class, the A 180 BlueEFFICIENCY, has a starting price of EUR23,978.50 (incl. 19% VAT) in Germany.

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