Mercedes-Benz to reduce number of vehicle platforms and use more common parts

Article by Christian A., on January 23, 2012

It appears that Daimler found a new way to help its Mercedes-Benz brand to cut costs. The method is quite simple and was recently adopted by Audi, owned by the Vw Group, and consists in reducing the number of vehicle platforms and using more common parts across segments. These words came from Thomas Weber, head of research and development at Mercedes-Benz in a recent interview with Automobilwoche.

With this strategy, Mercedes-Benz is expected to reduce costs by more than 1.5 billion euros ($1.94 billion) annually. Webber also said that this method will help Mercedes-Benz to achieve the new fuel savings numbers by 2015.

Still, we have a bad news, as Mercedes-benz will not design every new car from scratch, as the German manufacturer will focus on three architectures: one for rear-wheel drive cars, one for SUVs and one for front-wheel drive compacts.

In addition, Mercedes-Benz standardized around 90 components that can now be used across all architectures. Webber also added that he wants to thin out the R&D budget at the overall Daimler group to 4 percent assuming a consolidated revenue of 100 billion euros.

Back in 2010, the numbers were 4.9 percent of sales. "My goal is to increase R&D expenditure disproportionately less than our sales growth," he told Automobilwoche.

If you liked the article, share on:

Comments

Recommended

During car crashes and accidents, there are times that its occupants can’t get out easily. There are times when the only way to get out of that situation is to...
by - February 23, 2017
Could this be a special version of Ferrari’s much acclaimed LaFerrari? No matter how we look at it, the patent images for this sports car from Ferrari indicate its striking...
by - February 23, 2017
How fast can a 2017 Chevrolet Camaro ZL1 actually go? Considering the amount of power lurking underneath its line-laden bonnet, the 2017 Camaro ZL1 is capable of achieving a top...
by - February 23, 2017
As it turned out, we’ll be seeing Toyota’s new super supermini at the 2017 Geneva Motor Show in March. It’s time we all get to meet the new Toyota Yaris...
by - February 23, 2017
Opel revealed it has sweetened the pot for 2017 Insignia Grand Sport customers with the Opel Exclusive program. Through this program, the brand hopes to introduce a wide selection of...
by - February 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries