MINI begins production at Chennai plant in India

Article by Anita Panait, on April 24, 2013

BMW Group is expanding its international production network by adding local production sites for select MINI models, in response to increasing global demand for the brand’s premium vehicles. For the first time since the MINI brand was re-launched in 2001, BMW is busy preparing for the local production of selected brand model for several growth markets outside Europe.

As a result, models from MINI will be rolling off assembly line beyond its home market for the first time later this year. Preparations are currently underway for the local production of the MINI Countryman at the BMW plant in Chennai, India, meeting the same stringent quality standards applied to all production of models of BMW Group.

The new assembly plant in Chennai, India, is currently being prepared just a year after BMW started selling MINI in the country. The assembly plant is expected to help meet the steadily increasing demand for MINI models in the Indian market. The Chennai site in India will first build the MINI Cooper D Countryman and the MINI One Countryman.

India has become an increasingly significant market for the BMW Group, which has its own sales arm in the country since 2007. At the start of 2012, MINI opened its first five showrooms in Delhi, Mumbai, Hyderabad and Bangalore, making India the 100th market in the British premium brand’s global sales network.  Between December 2012 and March 2013, MINI has sold 302 cars in India.

"BMW’s Chennai production plant was built in March 2007 and has since taken on production of the BMW 3 Series and BMW 5 Series as well as the BMW X1 and BMW X3 models. The facility, which has a production area covering around 13,000 square metres (approx. 140,000 sq. ft.), is located in the Mahindra World City business zone in the southwest of India, roughly 40 kilometres (25 miles) northwest of Chennai. State-of-the-art machine technology, highly skilled employees and advanced manufacturing processes provide all the necessary ingredients for the production of premium cars to the highest quality standards." said the press release.

Topics: mini, india, production

If you liked the article, share on:

Comments

Recommended

J.D. Power has officially released the 2017 Vehicle Dependability Study, an annual list of the most dependable brands in the auto industry. Once again coming on top is Lexus, the...
by - February 26, 2017
Citroen revealed that its entry to the Chinese market is moving forward with the planned release of the new generation C5. While still on sale on this part of the...
by - February 26, 2017
There is definitely a second-generation Super Series from McLaren. Even in camouflaged form, it is simply incredible. But while we still don’t have the full data on how truly dynamic...
by - February 25, 2017
A lot of fans are excited with the news that Porsche could be unveiling a performance version of its Panamera 4 E-Hybrid plug-in hybrid during the 2017 Geneva Auto Show. ...
by - February 25, 2017
Tesla is finally setting a more “definite” schedule with regards to the official launch of the Tesla Model 3 electric car. A “limited production” is said to be slated to...
by - February 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries