MINI releases full results of its E field trial in UK

Article by Christian Andrei, on August 4, 2011

MINI has released the full results of its E field trial in the UK. The data gathered have actually already been used for the development of the 2011 BMW ActiveE car; however, the test is expected to benefit the BMW i3 the most. The BMW i3 is the first purpose-built EV from the BMW Group that’s scheduled to be launched in 2013.

MINI electronically collected a huge amount of data from data-loggers in the car and the home charging points.

It also got information from the wide-ranging driver research conducted by Oxford Brookes University. Four out of five people said that 80% of their trips could be accomplished solely in the MINI E. Out of 10 drivers, 9 said that charging suited their daily routine.

The majority charged at home. Of this number, 82% used their wall-mounted charging box 90% of the time. About 96% of those who participated said they’d consider purchasing an electric car because they’ve taken part of the test.

About half (51%) said that they would pay a third more for an EV. It was also determined from the trial that one week is all that’s required for customers to adjust to the characteristics and peculiarities of driving an EV, like charging, range, regenerative braking and low noise.

Suzanne Gray, General Manager of BMW i, said that with the help of these data, MINI will be in a “strong position” to offer a versatile product and service to customers of the BMW i3.

Gray also said that the automaker will be able to better work with other players in the electric vehicle market so that the new generation of users will have a “successful experience.”

Topics: mini, electric car, uk

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