Minnesota Ford dealership offering a shotgun voucher for every sold pickup

Article by Eugene Conan, on March 7, 2014

Muscatell Burns Ford, a rural Ford dealership in Hawley, Minn., has launched a two-week promotion – dubbed as the Muscatell Burns Outdoorsman Sale -- offering buyers a $350 voucher with the purchase of any new or used pickup. The voucher represents the value of a Remington 870 Express shotgun, which, depending on the option, could retail for between $350 and $650.

The dealership is collaborating with a sporting goods store in nearby Fargo, N.D. Jason Jalbert, sales manager at the dealership, disclosed that the store has around 80 to 90 pickups in stock. Trucks account for 90 percent of the Muscatell Burns’ business. He has told KFGO radio station that the promotion appeals to the dealership's customers.

"A lot of the employees are outdoorsmen and a lot of our customers' conversations revolve around that," Jalbert said. He remarked that while it has been tremendously cold in their location, they managed to post a year-over-year gain.

“And we certainly anticipate that strength to continue through 2014, especially with the launch of the all-new F-150." He said that the voucher can also be used for the purchase of a new truck or items in the sporting goods store.

Topics: ford, dealership

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Bentley Motors has just released the specs of the new Bentayga Diesel. Obviously, we couldn’t wait to share it here since it’s the first ever diesel model to come out...
by - September 26, 2016
A big chunk of Volvo Cars’ legacy in developing the most durable and capable car is evident in its latest Cross Country collection. Suffice it to say, our planet has...
by - September 21, 2016
Just very recently, we were all delighted to finally see a Bugatti Chiron out in the streets casually hanging around Cannes in France. The said car was purchased by a...
by - September 9, 2016
Earlier this year, Aston Martin wowed the world with a stunning concept car – the Vanquish Zagato. The concept made its first appearance in May during the Concorso d’Eleganza Villa...
by - September 7, 2016
Lamborghini has always been known to be the home to exotic supercars. The Italian automaker’s production facilities have hosted uniquely designed and powerful show-stopping supercars. It all started with the...
by - September 5, 2016