Mitsubishi to sell Renault-based car in the US

Article by Anita Panait, on November 6, 2013

Mitsubishi Motors Corp. will offer a Renault-based mid-sized car in the United States through a new strategic cooperation between Mitsubishi and the Renault-Nissan alliance. The mid-sized car will be the first of two Renault-based sedans sold by Mitsubishi under a product and technology exchange recently disclosed by the carmakers.

The cooperation also covers joint development of an electric car and a new compact car that will be marketed around the world. Renault-Nissan and Mitsubishi will "explore several new projects covering shared products, technologies and manufacturing capacity," the three carmakers said in a joint statement. The unnamed new sedan will be built at a Renault-Samsung site in Busan, South Korea. Mitsubishi will also offer the car in Canada.

The carmakers have yet to decide where to build the second sedan, which is set to compete in the global compact segment. According to Mitsubishi spokeswoman Namie Koketsu, the introduction schedule for the vehicles is currently being discussed.

Nissan-Renault chief executive Carlos Ghosn noted in the statement that Nissan and Mitsubishi “have jointly benefited from several collaborations in the past.".

He welcomed the cooperation between the three carmakers, saying that it would create new opportunities for Renault.

The cooperation, which will mark a rare rollout of a Renault-based vehicle in the US, is expected to help boost Mitsubishi’s lineup as it is currently lacking new vehicles, especially sedans. Renault left the US market in 1987 after selling its interest in American Motors to Chrysler Corp.

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