Last week, Cadillac announced its plans to built a new top-end vehicle at GM's Detroit-Hamtramck assembly plant. Today, we found out that the new flagship sedan will be called the CT6 and will mark the overhaul of company’s naming scheme. The new vehicle will be positioned above the CTS as well as XTS sedans and according to Cadillac’s chief marketing officer Uwe Ellinghaus it will constitute a new approach to the prestige sedan.
Codenamed LTS, the rear-wheel-drive sedan will be launched in late 2015 and will be revealed in summer of 2015. Regarding the new name, the CT6 is derived from the CTS and according to the press release, “CT” will be used for car models, while name will reflect the size and place in the lineup.
Apparently, this new naming scheme will help buyers to understand each vehicle’s position in the Cadillac lineup. Still, Cadillac will only change the name of the vehicles only when it will redesign them, which means that we will probably see the ATS, CTS and XTS badges for several years.
The Cadillac CT6 is expected to be inspired by the Elmiraj Concept car which was unveiled last year at the Pebble Beach Concours d’Elegance. Built on a new architecture, the vehicle will be the brand’s lightest and most agile car.
“This Cadillac will be the lightest and most agile car in the class of top-level large luxury sedans,” said Travis Hester, executive chief engineer, Cadillac CT6. “Using the lessons learned from our dynamic ATS and CTS product lines, we have developed an entirely new vehicle architecture for the CT6. It will employ a mixed material philosophy that combines the best and most efficient components optimized for each area of this new top-of-the-range car.”