Nissan road cars are slated to benefit from the tuning and performance expertise of Nismo, the performance arm of Nissan Motor Co., Ltd. Under Nissan’s major expansion program, Nismo will apply the knowledge it learned from the racetrack to its mainstream models. Shoichi Miyatani, the President of Nismo, said that “style and excitement” will be fused into the other models in Nissan’s lineup.
To get an idea of what Nismo has planned, Nissan has presented the Juke Nismo Concept, a high performance variant of Nissan's genre-forming compact crossover.
The Concept has Nismo's signature color scheme of pearl white with subtle red highlights. The suspension was given a performance tuning, drawing additional power from the 1.6-litre direct injection turbo engine and a stylish but practical aerodynamic body kit. In race tracks throughout the world, Nismo (derived from Nissan Motorsports International Co., Ltd.) is well respected.
In 2011, the Nissan GT-R racecars that Nismo had developed were awarded the Drivers' and Team titles in Japan's SUPER GT championship. It also received the Drivers' title in the FIA GT1 World Championship. At the Le Mans 24 Hours, the engines that Nismo developed won in their class.
It has also developed the amazing trail-blazing LEAF Nismo RC, the first all-electric racing car in the world. It marked the start of a new era of eco-friendly motor sport. Nismo had limited itself to halo performance cars like the Z series in few markets but this will now change.
It will still build complete performance versions of Nissan models but it will work to expand its lineup of performance parts and accessories. As part of the expansion program, Nismo will move at the beginning of 2013 to an all-new purpose designed global headquarters in Tsurumi, Yokohama.